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Toyota SA, FCB Joburg created beaded billboard as Corolla love letter
Toyota South Africa and its long-standing agency, FCB Joburg, have created a ‘beaded billboard’ with the help of KZN community-based NGO Woza Moya to celebrate the love Toyota Corolla owners feel every time…
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Calin Clej, appointed Marketing Director at Huawei Consumer Business Group Romania
Huawei Consumer Business Group Romania, the local branch of the international tech leader, announced the appointment of Calin Clej as Marketing Director. Calin Clej has over 17 years of experience in strategic marketing,…
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2019 New York Festivals AME Awards open for entries
New York Festivals 2019 AME Awards for the World’s Best Advertising and Marketing Effectiveness is now accepting entries. AME Awards opened its 2019 competition with the recent appointment of Gayle Mandel to the role…
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Mark Tungate on Epica 2018: We can expect more purpose-driven advertising
Mark Tungate, Epica Awards’ Editorial Director, offered, in a mix of questions and answers, an inside view over this year’s competition, from how is conceived and what will happen to location, selection of…
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Ex-Crispin Porter and Bogusky, Alex Budin took over as the Head of Technology at MRM//McCann Romania
Alex Budin is the new Head of Technology at MRM//McCann Romania. Alex has 8 years of experience in Advertising, 20 years in Software and Technology and 7 years of experience in Electronics and…
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ADCE unveils jury presidents for 27th annual Awards
The Art Directors Club of Europe (ADCE) has announced the 60 judges for the 27th ADCE Awards, celebrating the very best of European Design and Advertising. Under the leadership of ADCE President Ami…
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Romanian PR Award – start for entries, deadline on October 5th
Romanian PR Award announced the start for entries for competition’s 16th edition. The deadline for entries is October 5th. This year’s edition stays under the sign of curiosity and prestige that a question…
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Romanian GMP PR handles the employee branding communication for JYSK in Romania
The Romanian branch of the Scandinavian Danish-founded retailer JYSK chose GMP PR to handle its positioning strategy and the employee branding communication. JYSK’s target is to open over 100 stores in Romania by…
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Zoë Kravitz, in a new campaign for Black Opium, signed by BETC Luxe
BETC Luxe and General Pop continue their collaboration with Yves Saint Laurent Beauty via a new global communication campaign for Black Opium, a perfume launched in 2014 that is today ranked 8th in Top…
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Jennifer Larkin joined Epica Awards as its North American Awards Director for 2018 season
Jennifer Larkin has joined the New York office of the Epica Awards as its North American Awards Director for the 2018 season. She recently held the position of Director of Awards Programs at…
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Cannes Lions releases 2018 Global Creativity Report
Cannes Lions released its annual Global Creativity Report, providing in-depth analysis and rankings from the 2018 awards. The rankings, which are verified by PwC, are a result of rigorous processes, global entries and…
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Grapefruit launched Picard, an unique tool dedicated to the generation of leads
After more than a year and a half of concentrated and creative work, the digital consultancy and user experience agency Grapefruit launched Picard, a very useful and unique tool on the local digital market of…
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20+ reasons to attend IAA Global Conference « Creativity 4 Better »
The IAA Global Conference “Creativity 4 Better” is quickly approaching and reasons to attend to it multiply. The experiences proposed by the organizers for the 2nd edition of the event scheduled to take…
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Marc Bortun is Romanian Rusu+Bortun Brand Growers’ new Creative Director
Starting August 2018, Marc Bortun, co-owner Rusu+Bortun, takes over as agency’s new creative director, coordinating all the projects for agency’s entire portfolio (Orange, Europa FM, Bittnet, Avia Motors, OroToro, Yasou, OSHO Restaurant, Mega…
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Romanian Historia Rediviva launches the educational project “100 Years Ago”
Through the launch of the project “Acum 100 ani” (100 Years Ago), Historia Rediviva marks the start of the concept Visual History, an immersive, gamefied approach, a dramatized manner of presenting the historical information,…
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MRM//McCann Romania has ADC*RO’s July 2018’s Best Idea
The Work of the Month as well as the first place in the Digital section of ADC*RO’s July Awards go to MRM//McCann Romania for the campaign KFC – Social me. The Work of…
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Propaganda signs a campaign for Romanian airline Tarom
Romanian agency Propaganda signs the newest communication campaign for the Romanian airline Tarom, “No matter where your heart drives you”, a sincere campaign, with an emotional and actual campaign and centered on “dor”,…
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Raluca Predoi, appointed the AcademIAA’s new program director
Raluca Predoi was appointed AcademIAA’s new program director, the first educational project developed by IAA Romania in collaboration with the academic environment, as a response to the growing need of employees that are…
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Romanian McCann PR to handle communication for the professional tennis player Horia Tecau
Romanian McCann PR will, starting August, coordinate the communication strategy for the international tennis player Horia Tecau, the only Romanian that is a champion in doubles at Wimbledon, US Open and Australian Open….
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Financials: Serviceplan Group continues on growth course
The Serviceplan Group has closed the 2017/2018 financial year with an increase in sales of 7 per cent and generated agency fees of EUR 415 million. This means that Europe’s largest independent communications…
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MSL continues its cooperation with Golden Drum as the festival’s exclusive PR agency network partner
25th Golden Drum festival invited MSL to be the festival’s exclusive PR partner for the third year in a row. MSL’s network of agencies will be responsible for carrying out comprehensive communications activities on…
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Epica Awards’ campaign for 2018 edition, signed by Wieden + Kennedy Amsterdam
Epica Awards’ visually striking new advertising campaign has been created by Wieden + Kennedy in Amsterdam. It reflects Epica’s impartial approach and unique positioning. Devised by the WK Amsterdam Design Studio, the campaign…
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Citroen and Traction introduced Seetroën, glasses against motion sickness
Citroen and its agency, Traction (BETC), introduced Seetroën, the firstglasses against motion sickness, as the French car manufacturer decided to make travelling more comfortable. Motion sickness is a common condition that chronically affects more…
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D&AD announced Most Awarded rankings for 2018 D&AD Awards
D&AD has released the Most Awarded rankings based on the results of the 2018 D&AD Awards. The top lists include the Most Awarded Advertising and Design Agencies, Production Companies, Network and Country Rankings….
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Europa FM and Rusu+Bortun correct until only the truth is left
The strategy and creative manifestation agency Rusu+Bortun signed the new campaign for Europa FM – Verificat de Europa FM. Europa FM means more that a simple verification of the information offered in the news broadcast…
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State bank CEC ends contract with Papaya, a sudden (/political) move before protests and a motion against Romanian government
Romanian state controlled bank CEC ended its 10 years relationship with its advertising agency Papaya Advertising today, in the wake of an important censorship motion against the Romanian social democratic government. The anti-governmental…
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Find your color, in a campaign by Mercadier and GloryParis
Everyone is unique, and among the infinite potential of colors, one color matches each one of us. It is through this perspective formulated by the agency Gloryparis, that Mercadier, producer of color shades and…
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Toronto-based john st. came up with world’s 1st pizza box designed for eating pizza in bed
Unveiled in an online video from Boston Pizza, an unassuming limited-edition pizza box transforms into a self-supporting table and lets you eat pizza in bed. Introducing “BP in Bed”. As Canada’s pizza leader,…
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Kinecto Isobar Bucharest brings Forests’ sounds around with Greenpeace Romania and Pelicam
Kinecto Isobar Bucharest and Greenpeace Romania entered the second phase of their “Forest is not a mute film” campaign, and they are join in this by Pelicam, the international festival of film about environment…
Zenith: Search and social to drive 67% of adspend growth by 2020
2/3 of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts. Over this period, total spending…
Zenith: Search and social to drive 67% of adspend growth by 2020
2/3 of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts. Over this period, total spending…
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State bank CEC ends contract with Papaya, a sudden (/political) move before protests and a motion against Romanian government
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Good vibes from Saudi Arabia – Teodora Migdalovici, #LoveAndLobby, in a spicy dialogue with TBWA \ FULLSTOP
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FCB Bucharest made Tasty Colors from veggies, for Louis Bonduelle Foundation
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Lacoste and BETC swapped the crocodile in logo to raise awareness on biodiversity and animal rights
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102 people on the Resistance Chair, in a fundraising campaign for Romanian MagicHome
Romanian FintechOS – in the top of the fintech start-ups in CEE
FintechOS, company specialized in accelerating the digital transformation of the financial institutions, ranked 3rd at CEE Fintech Challenge, the most important competition at CEE level targeting start-ups from disruptive financial tech area. CEE…
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24 September 2018Oxygen becomes Huawei Mobile Romania’s agency for brand and corporate PR, social media and digital communication
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10 September 2018
Golin Romania partners with IAA Romania to communicate IAA Creativity4Better global conference
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10 September 2018
Romanian GMP PR handles the employee branding communication for JYSK in Romania
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4 September 2018
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31 August 2018
Romanian McCann PR appoints Laura Aldea as its Chief Growth Officer
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24 September 2018Aoro by Notino finalizes the rebranding process and becomes Notino
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30 August 2018
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29 July 2018
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13 July 2018
Conran Design Group appoints Laura Bzdek to launch San Francisco studio
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9 July 2018
Hochland Romania – rebranding and new brand campaign with 5 agencies
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25 September 2018Zenith: Search and social to drive 67% of adspend growth by 2020
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19 September 2018
Mastercard: Romania ranks 5th in Europe in adopting the contactless technology
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19 September 2018
Publicis Media agencies named a Leader and a Strong Performer in a Forrester study
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8 August 2018
The business confidence in the European ad industry, down 0.6 points in Q2 2018
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29 June 2018
IAB’s AdEx Benchmark: Mobile advertising up in 27 markets across Europe
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18 September 2018Flavian Cristea (Grapefruit): “We have always been trying to be pioneers in our activity field”
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29 August 2018
iSense Solutions study: 64% of Romanians want more digitalized banks in Romania
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8 June 2018
Revolut: 2M users in Europe, plans to launch a trading platform
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19 April 2018
Brian McBride, ASOS Chairman, to be keynote speaker at Romanian GPeC Summit
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2 April 2018
