Facebook, Romania, end of the year
Because this year cannot end without some statistics regarding the evolution of Romanians and their actions on Facebook, Socialbakers.com is nice enough to offer them. In the 2nd part of year, the most…
Romanian online advertising, growing in 2010
Romanian online advertising market had a good year in 2010, although the other media in Romania didn’t manage to pull big enough budgets out of advertisers’ pockets. Cheaper than print or TV advertising…
Romanian marcom 2010 – July to December
Second part of 2010 came with a few important moves for the Romanian marcom industry. The most significant move was the direct entrance of Publicis in Romania, by buying the local affiliate companies…
Romanian marcom 2010 – January to June
The 1st part of 2010 was, in Romanian marcom industry, the period of prudent moves and accounts won mainly silently, with announcements made after the 1st campaign was already running. January to June…
Spreading sanctions right, left and center, CNA watches over Romanian audiovisual activity
National Audiovisual Council (CNA) did its job in 2010 as it did in the last couple years, applying sanctions to the TV stations that didn’t complied audiovisual law. The most sanctioned TV and…
Euro 1m in advertising for Romanian public radio in 2010
Romanian public radio (SRR) cashed in advertising budgets valued RON 4.53M (Euro 1m) in 2010, according to Mediafax. According to the news agency, the advertising budgets attracted by SRR in 2010 decreased compared…
Bergenbier choses Lowe over Leo Burnett for Stella Artois and Beck’s
Bergenbier will work, starting January 2011, with Lowe&Partners in what concerns the creative duties for two of its brands, Stella Artois and Beck’s. Company’s decision to start working with Lowe comes after, in…
Romanian press @2010 – main points
Romanian press had a hard time this year, the tag words for 2010 being layoffs, decrease of salaries, resignations and ownership changes for some publications in order to last on the market.
Outdoor advertising in Romania, to be fobidden in parks, on public buildings and trees
Placing outdoor advertising supports in parks and natural reservations, on public buildings or on trees and close to the roads will be forbidden. Also, local authorities can forbid the placement of outdoor advertising…
AXN and Romanian Red Cross, in campaign together
AXN and Romanian Red Cross are organizing together a campaign to collect goods for people from poor families. Together with real, -hypermarket, AXN and Romanian Red Cross are running the campaign until the…
