Month: May 2011
Romanian tourism Ministry started promoting Romania on CNN, Euronews and Eurosport
Romanian Ministry of Regional Development and Tourism started the campaign to promote Romania as a touristic destination, running TV ads on 3 international TV stations CNN, Euronews and Eurosport. The […]
Romanian online market, record value in 2010: RON 86M
Romanian online market reached to a record value in 2010, RON 86M, up 32% compared to 2009. 2010 ROADS (“Romanian Online Advertising Study”) study, realized by IAB Romania and PwC […]
Romania goes to Cannes 2011 with 88 entries
Romania enters this year Cannes Creativity Festival with 88 entries, as organizers announced a record number of entries for this year’s edition of Cannes Lions. Romania will compete in Cannes with: […]
Russ Lidstone, CEO Euro RSCG London: Our biggest priority is creating ideas that deliver effectiveness and a return on investment
Travelling to work by tube, listening to iPod, catch up with the press, read emails, check Twitter, then client meetings, internal meetings, pitch reviews and finance budget meetings but also […]
Mediafax Group, content provider for Romtelecom’s news and entertainment portal
Mediafax Group is, starting May 26th, the provider of integrated content for the news and entertainment portal belonging to Romtelecom. This portal, available at www.cauta.romtelecom.ro, includes the latest news about […]
Sometimes, pro bono is what matters
I won’t start a debate about what pro bono means on an agency’s life 🙂 In 10 years, I learned that, most of the times, pro bono means, in agency’s […]
Romanian Business Magazin presents the new 100 Young Top Managers generation
Romanian Business Magazin will appear on the market on Monday, May 30th, along with the 6th edition of the 100 Young Managers Top, the only publication in Romania that unveils […]
Romanian media brand, sold in auction for over Euro 1.6M
Romanian media brand Academia Catavencu was sold during an auction organized on Thursdaty for over Euro 1.6M, being brought by newspaper’s editorial director, Doru Buscu. According to Mediafax, Doru Buscu, […]
Brand Connection won ProCredit Bank’s media account
Brand Connection won ProCredit Bank’s media account and ran a 1st campaign online and outdoor Brand Connection offers complete media services for ProCredit Bank: research, planning, strategy & buying and […]
Senior Interactive communicates for Heidi Gourmette
Following a pitch organized in March, Senior Interactive was chosen to handle the interactive communication for the launch of new assortments of Heidi Gourmette chocolate. The campaign was preceded by […]