Media Fact Book 2011 and Digital Fact Book, interesting reports for abroad specialists
Media Fact Book, study realized by Initiative, was downloaded, in only 3 weeks since launch, by 1,200 readers, from which 16% are from UK, Philippines, USA, Germany, Hungary, France or Austria. 2011 is…
At 20 years celebration, Transavia launches new packaging, signed by Brandient
At 20 years celebration, Transavia launched new packaging for its products, realized by Brandient. One of the newly launched designs is for Fragedo range, the most important brand in Transavia’s portfolio.
Alexandra Olaru, the new president of IAA – Romanian chapter
Starting today, IAA Romania has a new management board, headed by Alexandra Olaru Following the general assembly that took place on Wednesday, the associations’ members designated, through secret vote, a new management for…
Adevarul de Seara turns into Ads
Adevărul Holding will launch, on Thursday, a new weekly, Ads, that will be made by the same editorial team that made, in the last 3 years, the network of local dailies Adevarul de…
Peroni and yachting for bloggers and friends, from The Practice
The Practice launched “Peroni Yacht Week Bloggeri“, a promotional campaign for bloggers that run from June 28th until July 23rd. The campaign will run with the help of 8 bloggers, previously contacted for…
David Guetta signs a 360° partnership with HP
David Guetta signs a 360° partnership with HP as part of the launch of the “HP TouchPad”, campaign created by the new brand & musical endorsement agency, My Love Affair. My Love Affair,…
Academia Catavencu and Catavencii, 2 titles that prepare for battle on Romanian market
Catavencii weekly, that will be launched on Wednesdday by Adevărul Holding and the former team from Academia Catavencu, will appear on the market in 16 pages and will be sold for Ron 2.5…
19 for The Impossible Brief
BBR Saatchi & Saatchi Israel in partnership with the Peres Centre for Peace have announced the leading idea and 19 finalists received in response to “The Impossible Brief”, that began at the Cannes…
McCann Erickson got its Lions home
In an absolute first for Romania and CEE, McCann Erickson Romania won in Cannes some of the most important prizes in advertising’s history: 2 Grand Prix Lions in Promo&Activation and Direct Lions 1…
Skoda Octavia Tour 2011
YouTube Direkt Agency: Frank Romania Teodor Cucu – Creative & Strategy Director Irina Chira – Senior Art Director Maria Ionescu – Copywriter Romeo Bunescu – Account Manager Mara Stoenescu – Client Service Director…
