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Aura Corina Chiorean on G7’s rebranding and a radical change in business approach

With a Bachelor in Business Administration and a Master Degree in Banking System and Capital Markets at the Babes Bolyai University of Cluj Napoca and a Master of Business Administration at Maastrich School…

Cannes Lions announces creation of advisory committee

Cannes Lions announced the creation of an advisory committee to help shape the future of the Festival and ensure it continues to respond to the needs of the industry. Comprised of major advertisers,…

AR creator Plattar launched in Australia

Plattar, the world’s simplest Augmented Reality (AR) creator, launched in Australia. The Plattar app builder and content management system provides users the ability to add digital layers of their own design to real-world…

Cannes Lions 2017: Creative Data, Innovation, Cyber, Direct, Mobile Lions winners revealed

Cannes Lions unveiled the winners of the Creative Data, Innovation, Cyber, Direct and Mobile Lions competitions, honoring creative excellence across the board. The Creative Data Lions celebrate the interplay of ideas and information,…

Publicis Groupe bets on Marcel as its future professional assistant

Publicis Groupe’s Chairman & CEO, Arthur Sadoun, announces the next step of The Power of One, initiated in 2015 by Maurice Lévy, Chairman of the Supervisory Board of Publicis Groupe. After the acquisition of Sapient with…

Cannes Lions 2017: UN Women calls global industry to eliminate gender stereotypes in advertising

Phumzile Mlambo-Ngcuka, Executive Director of UN Women and Under- Secretary-General of the United Nations, is joining industry leaders at the Cannes Lions Festival of Creativity this week. She will call on the industry…

UPDATED: Cannes Lions 2017: Ogilvy scoops 140 trophies by the end of the festival

In the first 3 days of  At this year’s Cannes Lions Festival, Ogilvy has taken home 64 140 awards, including a Grand Prix, 14 Golds, 17 Silver and 32 Bronze  4 Grand Prix, 33…

Cannes Lions 2017: McCann New York’s ‘Fearless Girl’ wins three Grands Prix

Cannes Lions unveiled the winners in PR, Outdoor, Glass, Print & Publishing and Promo & Activation Lions, with the jurors from PR, Outdoor and Glass championing gender equality, each awarding ‘Fearless Girl’ by…

Mars makes new appointments to boost its focus on digital innovation and growth

Mars, Incorporated announced today two important hires as the business accelerates its focus on digital innovation and growth. Mars CEO and President, Grant F. Reid: Digital is changing the way our consumers and…

Cannes crepêrie Les Fistons increases its footfall by 426% by using targeted mobile ads

On Saturday 17th June 2017, using only mobile advertising technology, video intelligence helped a local crepêrie increase its footfall by over 400% in Cannes, with queues of locals arrived to sample its crêpes…

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