Advertising

Zenith: Search and social to drive 67% of adspend growth by 2020

2/3 of all the growth in global advertising expenditure between 2017 and 2020 will come from paid search and social media ads, according to Zenith’s Advertising Expenditure Forecasts. Over this period, total spending…

The Alternative School for Creative Thinking opens a new Young Lions competition – The Eurobest Semester

The Alternative School for Creative Thinking opened the entry period for Young Lions Eurobest competition. Communication experts, awarded creatives and skilled marketing professionals will train the young competitors and put their skills to the…

Raluca Ghilea (Perceptum): “Intelligent marketing will be the king”

Innovation is everywhere around us. Only in Bucharest are over 50.000 active users of the bike sharing solutions, numbers that prove the existence of a big marketing potential for the brands that want to…

Pilsner Urquell teaches consumers how to perfectly pour a pint of beer

Pilsner Urquell, together with the recruitment project of the first tapster in Romania, launched an innovation in the consumers’ education field regarding the right serving of the beer. For two weeks, the people of…

The Czech Center leads August’s ADC*RO Top 3 for the campaign Some ”visited”us in 1968

ADC Romania’s August winning work is the campaign Some ”visited” us in 1968 for the Czech Center, that also takes the number one spot in the OOH section. The Work of the Month The…

Tokyo Smoke and Toronto-based Common Good make 4.20 meet 10.17

While 4.20 is internationally recognized as “Weed Day,” Canadian cannabis brand Tokyo Smoke is celebrating the Oct. 17 legalization of recreational cannabis in Canada with the launch of the awareness campaign “Ten Seventeen.”…

DDB Paris created the promo for Assassin’s Creed Odyssey

The latest installment of Ubisoft’s Assassin’s Creed franchise – Assassin’s Creed Odyssey (launch on October 5th)– takes players on an epic journey in Ancient Greece, inviting them to forge their destiny. It is…

Toyota SA, FCB Joburg created beaded billboard as Corolla love letter

Toyota South Africa and its long-standing agency, FCB Joburg, have created a ‘beaded billboard’ with the help of KZN community-based NGO Woza Moya to celebrate the love Toyota Corolla owners feel every time…

Peugeot unveils its new vision #UnboringTheFuture

Peugeot unveiled its new vision #UnboringTheFuture with a global film featuring epic concept car. The future of cars is looking increasingly autonomous – cars where technology takes care of everything, even the driving….

Air France Music launches the “Never Miss Out” service

Air France Music is launching “Never Miss Out”, available at music.airfrance.com and developed jointly with General Pop, BETC’s cultural event production entity. Is the concert by your favorite performer sold out? “Never Miss Out” allows…

Our news directly in your inbox:

AdHugger © 2018 All Rights Reserved