Advertising

HBO’s Susan Glass Ruse Joins New York Festivals

New York Festivals, now in its 61st year, announced the appointment of Susan Glass Ruse to the position of Associate Executive Director of NYF’s International Advertising Awards competition. Ruse, an accomplished creative strategy…

Romanian PRO TV group rebrands all its channels – same visual identity and changes in names

Pro TV media group’s channels will be reunited under the same graphic and visual concept, but also at naming level, so that one identity, one concept, will be used for all the TVs…

Aura Corina Chiorean on G7’s rebranding and a radical change in business approach

With a Bachelor in Business Administration and a Master Degree in Banking System and Capital Markets at the Babes Bolyai University of Cluj Napoca and a Master of Business Administration at Maastrich School…

Bob Toma takes over the creative reins at Romanian Rusu+Bortun  

Bob Toma, Senior Romanian creative with over 14 years of experience within the ad industry, took over the creative reins at Rusu+Bortun as agency’s Creative Director, in charge for all agency’s work for local…

Midas Awards 2017: Open for entries, new categories and a new Executive Director

The Midas Awards  for the World’s Best Financial Advertising  is open for entries. Founded in 2001, the Midas Awards is the only awards show to recognize excellence in financial advertising and marketing on a global…

Geometry uses pins to tell the tales of The Royal British Regiment

Geometry has created the “Every Pin Tells a Tale” campaign for The Royal British Legion, the UK’s largest Armed Forces charity, as part of the 100th anniversary of the Battle of Passchendaele. The campaign…

Mihai Gongu joins Jung von Matt Berlin as Creative Director

Mihai Gongu, who was the creative leader at Romanian GMP Advertising during the last 5 years, is joining Jung von Matt Berlin’s team. Mihai will continue to work with GMP on strategic projects,…

Engie Romania launched a new campaign to boost its notoriety on the local market

Engie Romania and McCann PR launched a new campaign aimed to boost company’s notoriety on the local market. The new campaign is illustrating the infinite energy sources from everyone’s daily life, from gas…

UK advertising expenditure, up 1.3% in Q1

UK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach £5,318m – the 15th consecutive quarter of growth but the slowest rate in almost four years, according to Advertising Association/WARC Expenditure Report data…

British Airways changes the game when it comes of pre-flight safety video

A team of top celebrities including Gordon Ramsay, Rob Brydon, Sir Ian McKellen and Thandie Newton make appearances in British Airways’ entertaining new pre-flight safety video, which launches in September. The new film…

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