Advertising

Hooligans and MSD Israel curated clinical materials and turned them into ‘The Art of Besting Cancer’

“Portraits’ of cancer cells, 3D projections of tumors and specimen jars mosaic, assemble ‘The Art of Besting Cancer’. An innovative exhibition, that turns oncology into art. Treating cancer, oncologists often deal with professional…

Olivier Lefebvre, appointed President and Partner at FF Paris

FF announced the appointment of Olivier Lefebvre as President and Partner at FF Paris, creative boutique agency founded by Fred & Farid. Olivier Lefebvre has been promoted from FF Paris Executive Creative Director…

Belorussian White Square festival prepares for 2019 edition

Minsk is waiting the representatives of the international creative community to come over on April 17-19, to attend the 11th edition of the advertising festival White Square. The festival will gather an international lineup…

The One Club promotes Lauren Cole to lead Global Inclusion & Diversity department

The One Club for Creativity, the world’s foremost nonprofit organization whose mission is to support and celebrate the success of the global creative community, has promoted Lauren Cole to lead its wide-ranging One…

Carlsberg premieres two new films in “Betterment” campaign by Fold7

Carlsberg and Fold7 have announced two new films as part of the existing Betterment campaign, which will air in Denmark before rolling out across other European markets. “The Delivery” dramatises Carlsberg’s brand philosophy…

NHS Blood and Transplant, 23red and Clear Channel harness live data and real recipients to encourage regular blood donation

23red alongside NHS Blood and Transplant (NHSBT) launched an innovative new campaign across the Clear Channel digital Out of Home network. The campaign uses live data from local donor centers alongside images of real…

Gunn Report becomes WARC Rankings as major changes are introduced

Gunn Report, the global index of creative, effective and media excellence in advertising, and a sub-brand of WARC, is being re-branded and major changes are being introduced to ensure the continued independent status…

Reebok and MTV partner with DW Fitness First on influencer-led activation

DW Fitness First, one of the largest privately owned health and fitness providers in the world, announced an exciting new partnership with Reebok and MTV by launching a nationwide activation. Developed with the…

WARC Global Advertising Trends: Mobile adspend is set to top TV across key markets this year

Data from WARC’s 12 key markets — Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Russia, UK, US — which between them account for three-quarters of global adspend, and 91.1% of all…

MullenLowe and MullenLowe Profero contributed to Antipa Museum’s new visual id

Romanian Natural History Museum Grigore Antipa launched a fresh and improved identity, a logo and a new website that are part of a larger project that will see the public involved in choosing…

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