Branding

Ogilvy UK has a new leadership team

Ogilvy UK announced a newly-formed leadership team, bringing to life the agency’s mission to serve as an integrated creative network that Makes Brands Matter. The agency’s new line-up also sees the debut of…

Apa Nova repositions and gets a new visual identity

Apa Nova launched a face lift process of its visual identity and a new company positioning, following the modernization and the re-configuration of the business model through which it passed in the last…

The event Rebels and Rulers to take place in Bucharest 25 – 26 October

The international journal Brandingmag brings in Romania over 20 top experts in branding, marketing and technology, that work with important names such as IBM, ING, McDonald’s and Mastercard, during the most complex business…

Aoro by Notino finalizes the rebranding process and becomes Notino

Aoro by Notino, the online store specialized in beauty products, finalized the rebranding process, bringing the clients in Romania a series of events and special offers. The biggest European online retailer, with the…

JYSK Romania runs an employer branding campaign

JYSK Romania, part of the Aarhus founded Scandinavian group JYSK Nordic, started a campaign of employer branding, aiming to attract new employees and retain the existent ones. “Scandinavian style jobs” highlights the benefits…

Rusu + Bortun work on a CSR platform for Orange in Romania

Romanian agency Rusu+Bortun created an identity to represent the CSR projects and initiatives that Orange Romania is already running for years. The new identity is completed by a dedicated platform, “For Tomorrow”, with…

Conran Design Group appoints Laura Bzdek to launch San Francisco studio

Global branding and design agency Conran Design Group has appointed Laura Bzdek as Managing Partner to open its San Francisco studio with a view to drive awareness and growth for Conran Design Group…

Hochland Romania – rebranding and new brand campaign with 5 agencies

After 25 years of presence on Romanian market, Hochland decided to reinvent itself and to launch a new brand communication campaign redefining its universe and illustrates a new attitude. The campaign includes internal…

Oscar Downstream has a new image

It is said that the value of a company, a person or a group is given by the sum of the individual values and the way in which they are held day by…

Brandient designed the identity for Singapore’s Geneco 

Brandient designed the identity for Geneco — the new brand on the consumer electricity market in Singapore, building on the strength of the wider YTL Group of companies. Geneco is powered by YTL’s Seraya Energy, a long…

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