Media

April showers trigger interactive outdoor campaign from Glimpse and We Are Ocean

Glimpse and the not-for-profit collective We Are Ocean make a clever connection between cities and the seas in an out-of-home campaign which is triggered by rainfall from the ocean. The Sea Is The…

One Night Gallery takes part at Bucharest’s International Light Festival -Spotlight

During April 18-21, One Night Gallery takes part at Bucharest’s International Light Festival -Spotlight – an event organized by the city hall through ARCUB –  with an installation that highlights the society’s cultural…

Engine and Spinal Injuries Association invite people to fast-forward the ad on Disabled Access Day

In a remarkable media first for digital out-of-home (DOOH), people are being actively encouraged to fast-forward an advert on Ocean’s full motion Loop network in Manchester. Created by Engine to raise awareness and…

UK agency Tommy launches a new OOH offering to disrupt the space

Digital creative agency, Tommy has launched a new digital out-of-home division, OOHTommy, aimed at brands looking to create bold, ground-breaking work and change the way screens are being used around the world. OOHTommy…

Dana Bulat (United Media Services): “The quality has always prevailed in front of the quantity”

During the 65th edition of the international festival of creativity Cannes Lions this year, 4 Romanian advertising people were part of the juries choosing the shortlists in 4 contest categories. Dana Bulat (GM…

WARC Global Ad Trends: DOOH spend set to reach $14.6bn by end of 2018

Spend on digital out of home advertising (DOOH) — i.e. video content and/or digital signs located in high traffic public locations such as high streets, airports, bus shelters, subways and malls — is…

Romanian TPS Engage and US start-up omniX Labs collaborate to transform the digital outdoor advertising

TPS Engage and omniX Labs announced a strategic partnership that will offer innovative solutions created to change the face of the digital outdoor advertising. This partnership will allow the companies to have total…

Ebiquity expands its Agency Selection & Management service globally

Ebiquity, a leading, independent, marketing and media consultancy, announced the global expansion of their Agency Selection & Management service, which is part of the Media Management practice. Ebiquity’s Media practice provides the most…

Zenith celebrates its 30th anniversary

Zenith is celebrating its 30th birthday. In October 1988, Zenith opened for business in a converted warehouse in Paddington, London. Created from the media buying departments of Saatchi & Saatchi, BSB Dorland and…

FF launched Creative C, platform showcasing emerging talents from LA, New York, Shanghai and Paris

Creative C is a creative platform edited by FF (an independent international network of creative boutiques founded by Fred & Farid) showcasing the best emerging talents from LA, New York, Shanghai, and Paris…

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