OOH

Last stage of BRAT’s auction to select the mobility study provider for OOH Audience Study

Romanian Bureau for Transmedia Audit (BRAT) prepares the last stage of the auction which aims to designate the providers of the mobility study part of OOH Audience Study (SAO). The presentations of the…

Outdoor congress scheduled for June, in Budapest

FEPE International, a worldwide association of outdoor advertising companies and member AIG, IAA and EASA, prepares its 56th annual congress, scheduled to take place this year in Budapest, on June 10th-12th. The Congress, to take place…

Creative recharge station in Bucharest, powered by burn

Burn placed, in Bucharest’s Old Center, a creative recharge station – a super-sized can of burn “Fuel your Gadget” – where people can recharge their phones and tablets.Fuel your Gadget is placed on 13 Smardan…

Adicy ad panel, awarded Gold at Exhibition of Inventions Geneva 2014

Romanian Ovidiu Teofanescu and his Adicy ad panel were awarded Gold with jury’s congratulations at Exhibition of Inventions Geneva 2014, Romanian national press agency Agerpres writes. AdBicy is a mobile and modular ad panel,…

Ionut Coldea is the new General Manager at Euromedia Group Romania

Ionut Coldea is he new General Manager of Euromedia Group SA Romania, taking over the position formerly occupied by Bogdan Vasile, that gave up his mandate in November 2010, announces a press release,…

32,000 impressions in one day, generated from mobile on digital screens in Bucharest

Over 32,000 media impressions were generated in 24 hours after launching the app The Pole, the 1st solution for advertising from mobile to digital outdoor  (DOH). With an average of around 50 impressions…

APG|SGA SA withdraws from Romania

According to an official announcement posted on its website, APG|SGA SA sold its Romanian participations, in the context of its international participations’ downsizing process. The company sold its entire participation in Romania to the…

Red Apple introduces a new competition category, Indoor Advertising

Red Apple, Moscow International Advertising festival, launched a new competition category, ‘Indoor Advertising”, in collaboration with Vita Media Group and having as partners RACA and Association In+Out The entries for the new category…

Interactive thermal panel, used for the 1st time in Romania in a social campaign

Leo Burnett Group and Samusocial launched, in February, “Give a little warmth” initiative, an action aimed to make people realize the critical need for heated accommodation places for homeless people. To make as visible as…

News Outdoor changes shareholders and tramsforms in Getica

News Outdoor Romania changes its shareholders structure and, following this move, it will also change the name starting January 1st. From 2013, the company will act on the market as Getica OOH, Paginademedia.ro…

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