Social Media

2Performant enters Romanian influencer marketing, invests 250,000 euro and digitalizes the industry

2Performant, regional marketing platform with over 600 clients from CEE, launched the beta version of a new function aimed for the digital management of the influencer and content marketing campaigns. The launch of…

Åkestam Holst introduces beer with tweets for FIFA Football World Cup

The FIFA Football World Cup brings people all around the world together in front of the TV screens. But it’s also the single most tweeted event in the world, meaning people tend to…

Stream your Dream 2: The Samsung ambassadors, face to face with the local micro influencers

Samsung Electronics Romania organizes this year the second edition of Stream your Dream, a project dedicated to the micro influencers in the creative area, created with the support of the PR agency MSL…

Mid-march 2018, Spotify launched on Romanian market

In a news info posted on its newsroom, Spotify announced its launch in Israel, Romania, South Africa and Vietnam. Spotify is the world’s largest music streaming subscription service with a community of over 159M…

#MyChicAfrica, the digital campaign by AccorHotels and Air France to explore Africa makes a stop in Dakar

Launched last April by AccorHotel and Air France, the #MyChicAfrica digital campaign offers African influencers the possibility of becoming Ambassadors of their continent, both at the local and international level, in order to…

Bitdefender study: 80% teens under 18 in Romania were harassed online

80% of Romanian teenagers under 18 were harassed online, according a study made by Bitdefender, which shows that the main weapons for online attacks are regarding people’s looks and way of dressing (67%), hobbies…

Taco Bell’s communication in Romania, handled by Golin

With Romanians developing a taste for Taco Bell and researches showing Romania was the ideal place for the mexican inspired brand, Sphera Franchise Group, the biggest food service group in Romania, started preparing…

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