"advertising" tag

Disneyland, Paris and Ile-de-France, joint campaign to promote tourism in Paris and region

Disneyland Paris, the city of Paris, and the Île-de-France Region are unveiling a new joint campaign to promote tourism in the area, highlighting the magic of Paris and of its region. Disneyland Paris is Europe’s number…

AirBnb’s CMO to preside 2017 Creative Effectiveness Lions Jury

Cannes Lions announced that Jonathan Mildenhall, Chief Marketing Officer of Airbnb, will lead the Creative Effectiveness Jury at the 64th edition of Cannes Lions Festival. The Creative Effectiveness jury comprises an equal mix…

Love for babies on Valentine’s Day, in “Was ist liebe?” ad for Danone’s Aptawelt

Aptawelt, the German Danone Nutricia Early Life Nutrition brand, is launching a Valentine’s Day campaign to reveal the life long impact of the love parents give their baby. The campaign is the latest…

Big Al’s Creative Emporium reveals cheeky Valentine’s Day iteration of Banks’s “Tells It Like It Is” campaign

Ditch the red wine and roses, Valentine’s Day is a time for lovers… of sport, and Banks’s Beer have sent out a timely reminder not to forget February 14th – because it’s darts night!…

White Square promotes itself with a campaign focused on creativity

White Square, Belarusan international advertising festival, launched a promo campaign, using famous advertisers shot in unexpected images. The key idea of Festival’s corporate identity this year has become the image of boxing ring….

Cresta Awards opened the registration for entries for its 25th edition

The Cresta Awards, honoring an absolute standard of creative excellence in international advertising and marketing communications since 1993, has issued the call for entries in its 25th worldwide competition. Creative Standards International, the Cresta Awards is…

McCann Lima presents new Cusqueña beer positioning, “Good Made Better”

McCann Lima signs the newly release 60”TV spot that presents the new brand positioning for Cusqueña Beer, the most iconic beer brand in Peru. The TV spot highlights the uniqueness of Peruvian culture,…

Belarusan marcomm industry prepares for 9th White Square festival

White Square, international advertising festival taking place in Belarus, prepares for its 9th edition, which will be attended by industry professionals from more then 25 countries. The 9th edition of White Square is scheduled…

WARC: +3.7% UK adspend growth forecast for 2017, despite Brexit

UK’s adspent growth will be of 3.2% in 2017, despite Brexit, predicts AA/Warc Expenditure Report, which just released the data for Q3 2016, the first full quarter after country’s vote to leave EU. According…

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