"business" tag

Mars makes new appointments to boost its focus on digital innovation and growth

Mars, Incorporated announced today two important hires as the business accelerates its focus on digital innovation and growth. Mars CEO and President, Grant F. Reid: Digital is changing the way our consumers and…

Alexis Bonte, partner with Whyttest, Romanian video games’ and software apps’ testing company

One of the most prolific investors in Romanian start-ups, Alexis Bonte is, starting this year, partner with Whyttest, Romanian company specialized in testing video games and software apps. Whyttest, which had over €800,000 turnover…

Notino appoints Gabriela Lungu as its Global CMO, starts rebranding of Romanian Aoro

Starting March 1st, Gabriela Lungu was appointed Global CMO of Notino, international group founded in 2004 by Czech entrepreneur Michal Zámec. The company has its global headquarter in Brno (Czech Republic) and offices in…

Geometry Global to handle integrated communication for Metro in Romania

Geometry Global and Metro Romania closed a strategic partnership for the next three years, which sees Geometry coordinating locally the integrated communication services for the company. The agency tool over the reigns over…

Robert Berza is the new Fashion Days’ General Manager for Romania, Bulgaria and Hungary

Starting April, Robert Berza is the new General Manager Fashion Days for Romania, Bulgaria and Hungary, with the mission to continue the accelerate growth of Fashion Days and of eMag Fashion and to…

Accenture selected UM as strategic media planning and buying partner

Accenture selected UM (division of IPG Mediabrands) as its strategic media planning and buying partner to further enhance Accenture’s digital- and mobile-first strategy and commitment to innovation. Making meaningful connections demands responsiveness–offering the right information…

TBWA\Dublin appoints Andrew Murray as Director of Social Media & Content

TBWA\Dublin appointed Andrew Murray as Director of Social Media & Content. Murray’s appointment will see him developing the agency’s social media and content offering. Murray enters his new position after an extensive career across…

Ex-McCann Romania, Gabriela Alexandrescu takes over as Client Service Director at MullenLowe

Starting April, Gabriela Alexandrescu, ad professional with over 14 years of experience in the field, took over the helm of the Client Service department within the Romanian agency MullenLowe. Over time, Gabriela manages successful…

Golin to communicate for Praktiker in Romania in 2017

  Golin Romania was designated to develop the strategy and handle the PR and social media campaigns support for the campaigns the DIY retailer will handle in 2017. Golin was commissioned to coordinate the…

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