"campaign" tag

FDA & FCB New York launch first national youth vaping education campaign

FCB New York, in partnership with FDA, today announced that is has launched the newest evolution of “The Real Cost” youth tobacco prevention campaign. This new campaign, which will focus on the dangers…

Zoë Kravitz, in a new campaign for Black Opium, signed by BETC Luxe

BETC Luxe and General Pop continue their collaboration with Yves Saint Laurent Beauty via a new global communication campaign for Black Opium, a perfume launched in 2014 that is today ranked 8th in Top…

Boots UK and Ogilvy launch a ‘Faceless’ beauty campaign

Boots UK launches a beauty campaign – without faces taking center stage. Rather than shining a spotlight just on how products make you look, the new film focuses on how using these products…

Nespresso launches new Master Origin range with stunning rainforest films

Nespresso unveiled its latest campaign which launches its new Master Origin range, for which the brand teamed up with JWT, Hogarth, and Gramercy Park Studios in order to create the series of beautifully…

Škoda France and Rosapark launched « Ugly ‘90s » campaign

Starting August 29, ŠKODA France and its agency Rosapark launched « Ugly ‘90s » campaign to promote the new look and design of the car’s latest models. Škoda is a brand that has transformed itself…

JYSK Romania runs an employer branding campaign

JYSK Romania, part of the Aarhus founded Scandinavian group JYSK Nordic, started a campaign of employer branding, aiming to attract new employees and retain the existent ones. “Scandinavian style jobs” highlights the benefits…

NIVEA and FCB Bucharest give voice to the teenagers that believe in themselves

The most important like is the one we give ourselves in the mirror.  And the success starts from this like. And it is still it that inspires other girls to understand where does…

Romanian beer brand Timisoreana celebrates 300 yrs in a campaign signed by GMP Advertising / Webstyler

Romanian agencies GMP Advertising and Webstyler sign the summer campaign for Timisoreana, through which the brand is buying 5M beers to Romanians. This campaign, declined on TV, radio and digital, continues the celebration…

Tribal Worldwide London appointed by Lufthansa to launch The European Love Affair

Tribal Worldwide London has been appointed by Germany’s largest airline, Lufthansa, to head up its latest UK European marketing campaign and the first piece of work created by the agency: The European Love…

BBDO Toronto and Whiskas created Cat Calm Radio

Despite the curious nature of cats, most get seriously stressed out in the car. This stress on both the cat and owner means cats visit the veterinarian much less often than dogs; contributing…

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