"campaign" tag

Parisians invited to punch through bus shelter posters and fight fashion stereotypes for Zalando’s “#FreeToBe” campaign

Have you ever had someone criticise your style with a sneering put-down, or had a much loved outfit or item of clothing invite a look of disapproval? Parisians who have had their fashion…

Ramona Dumitru (Apa Nova): “We can always change for the better and this is one of our main goals”

„Happy ending stories” is an awareness campaign launched by Apa Nova through which it proposes itself to bring in attention of the people living in Bucharest the importance of the sewerage system, as well…

FCB Hamburg makes Yamaha heard

Who doesn’t remember the frustrations and difficulties that teenage life brings for both young people and their parents? A deeply emotional and important stage in a family’s life and one that FCB Hamburg…

Mazda puts cars to bed in a new campaign in Canada

Mazda is launching a new national campaign just in time for sweater weather. The multi-media campaign features various luxury vehicles unfit for Canadian winters being put to bed under car covers to a…

BT launched its biggest brand campaign in 20 years, ‘Beyond Limits’

BT launched its biggest brand campaign in 20 years ‘Beyond Limits’ reveals the company’s ambition to help families and communities across the UK, and companies in Britain and around the world, to remove…

New Renault Kadjar 4×4 presents: The Wild Store, in collaboration with Amazon. Signed by Publicis Italy.

Renault launches New KADJAR in its 4×4 version, a SUV that pledges exciting offroad performances. But, how to demonstrate this to an always connected target that does everything from the comfort of the…

Saatchi & Saatchi London and Direct Line launch ‘Survive The Horror’

Direct Line, together with Saatchi & Saatchi London and award-winning writer / director Alice Lowe (Sightseers and Prevenge) have launched an integrated campaign called “Survive the Horror” targeted at first-time insurance buyers. The…

Rescue is our favorite breed! Battersea make rescue dogs and cats the heroes in positive, uplifting new campaign

Last week, a brand-new campaign was launched for leading animal charity Battersea, Rescue Is Our Favourite Breed, with the first showing of the TVC film airing during this evening’s The X-Factor: Celebrity in…

Custom-made dessous which defy conventions, in a BBDO Düsseldorf / Pink Ribbon Germany / LYN campaign photographed by Rankin

BBDO Düsseldorf, together with Pink Ribbon Germany and lingerie label LYN, is creating a highly impressive campaign: Custom-made dessous which defy conventions / The photographer and cultural provocateur RANKIN presents the ‘undisguised’ female…

Leo Burnett London serves up humorous images of global adventure with new ‘Great Tastes of the World’ campaign for McDonald’s

McDonald’s have launched Great Tastes of the World for the seventh year. Created by Leo Burnett London, the latest addition to a series of films is The Canadian Stack. Building upon the success of…

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