"creative" tag

McCormick appoints Publicis Groupe agencies as its new EMEA Creative & Media Partner

Following a multi-agency competitive pitch, McCormick’s EMEA business has appointed Publicis Groupe as its Creative and Media partner. McCormick is a global leader in flavour, manufacturing, marketing and distributing spices, seasoning mixes, condiments…

Publicis Groupe wins AXA’s advertising creative partnership as well as strategy and media buying in four of its key markets

AXA has chosen Publicis Groupe to continue as its sole global creative partner, across 30 countries, and as a partner for strategy and media buying in four of its key markets: UK, Germany, Italy…

Firetree chocolate sweetens US launch with tongue-in-cheek ‘no bitterness’ ad campaign for first issue of Spectator USA magazine

Global communications agency Leagas Delaney unveiled its first ad creative for Firetree Chocolate, made exclusively for the launch issue of Spectator USA. The Spectator, published weekly from London since 1828, launched its first…

Race for Life launches new campaign – “We are not superstar athletes, we’re cancer beaters”

Race for Life, in partnership with Tesco, returns for 2019 with a new campaign by creative agency Anomaly to encourage everyone –  women, men and children of all abilities – to ‘Join the…

A creative competition for Romania’s future launched by several civic and social movements

As there are several rounds of elections in Romania in 2019 and 2020, several civic and social movements – Geeks for Democracy, Funky Citizens, Expert Forum, Forum Apulum and Declic – launch, together…

Friends\TBWA Bucharest to handle strategy and creative for PepsiCo’s Lay’s, Doritos, Star & Krax 

Friends\TBWA Bucharest will handle the strategy and creative for PepsiCo’s Lay’s, Doritos, Star and Krax in Romania. The agency will sign some of the digital campaigns for the first 2 brands and the…

WARC Creative 100 – The world’s most creative campaigns and companies of 2018

WARC  released the results of the WARC Creative 100, independent global index of creative excellence in advertising, and successor of the Gunn Report. The rankings feature the most awarded campaigns, agencies, networks, holding…

Hooligans and MSD Israel curated clinical materials and turned them into ‘The Art of Besting Cancer’

“Portraits’ of cancer cells, 3D projections of tumors and specimen jars mosaic, assemble ‘The Art of Besting Cancer’. An innovative exhibition, that turns oncology into art. Treating cancer, oncologists often deal with professional…

The Gate hires Kerry Fyans to spearhead media

Creative and media company, The Gate London, has today announced the appointment of former Jaywing’s Epiphany director Kerry Fyans as Head of Media. Fyans will be tasked with sharpening the media planning and…

PIAF 9th edition – officially launched

The PIAF 2018 creative competition was officially launched. Entries can be submitted in the festival’s characteristic 14 categories. This year’s international Jury is chaired by the #7 on the Big Won worldwide ranking,…

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