"crisis communication" tag

Is this the death of the press conference or just its evolution?

The communication world is in a continuous change in the last years, as the digital and the new technologies are taking over and introducing us to a new way of thinking and seeing…

Nicole Yale (Vayner Media): “Make sure that whatever measurement strategy you have in place, is one that is tracking back what you want to accomplish”

She build her career developing digital communication strategies for companies in Fortune 500. In 2017, she joined the team VaynerMedia (London), the famous digital marketing company founded by Gary Vaynerchuk. There, Nicole Yale…

Business Review: How a nation learns a PR crisis-handling lesson #colectiv

56 60 dead and over 140 injured. A toll of pain and suffering that seems to never end. A country reborn out of solidarity and desire for change has to learn the hard…

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