"GMP PR" tag

AMRCR chose GMP Group to handle organization’s PR and Public Affairs activities

Point Public Affairs and GMP PR, part of GMP Group, expand their clients’ portfolio with a new partnership closed with Association of Big Commercial Networks in Romania (AMRCR), institution representing the biggest food…

Romanian GMP PR handles the employee branding communication for JYSK in Romania

The Romanian branch of the Scandinavian Danish-founded retailer JYSK chose GMP PR to handle its positioning strategy and the employee branding communication. JYSK’s target is to open over 100 stores in Romania by…

Ana-Maria Diceanu left GMP PR to launch her own agency, Brain 4 Strategy

Ana-Maria Diceanu, who worked during the last 12 years for GMP PR Romania and is specialized in corporate communication and crisis management, launched Brain 4 Strategy, a PR consultancy aiming to help companies…

L’Oreal and Avon appoint, respectively switch PR agencies on Romanian market

Summer started with changes on the Romanian cosmetics market, at least when it comes of handling communication for the biggest companies in the sector. Two of the biggest actors in Romanian cosmetics field,…

GMP PR launches the Employer Branding division

At the end of January, the agency GMP PR launches the division dedicated to Employer Branding. The event takes place in the context in which the labor market in Romania confronts itself with…

After almost a quarter of century in Romanian media, Cristi Dimitriu decides to switch to PR

After a 24 years career in press / media, Cristi Dimitriu decided it is time for a change and took over the helm as Head of Corporate at Romanian GMP PR. In his…

GMP PR organizes the first conference on crisis management in Bucharest

The first event that highlights the backstage of some of the biggest reputation crises in the last years, their impact on the business, but also the first steps in the reconstruction of the…

 Over half Romanian entrepreneurs faced image crisis during the last year

According to a GMP PR study, Romanian entrepreneurs aren’t ready to manage an image crisis, although 60% of them faced one during the last year, from negative comments in social media to press articles…

Romanian GMP PR launched a Brand Journalism division

Starting March, GMP PR launched a brand journalism division, which will create editorial content for agency’s clients and will combine brand’s communication strategy with journalistic storytelling. GMP PR’s new department will be headed by…

Romanian GMP PR to work with Katie Paine to offer customized PR measurement tools

Romanian GMP PR will work with Katie Paine in order to provide customized instruments for PR activity’s measurement. Starting November 2015, the customized instruments aimed to measure and evaluate GMP PR will be overviewed by…

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