"spending" tag

WARC: TV takes almost two-thirds of successful big-budget ad campaigns

WARC, the international authority on advertising and media effectiveness, has released its first monthly Global Ad Trends Report digesting the latest insights and evidenced thinking from the worldwide advertising industry. Data drawn from analysis…

WARC: +3.7% UK adspend growth forecast for 2017, despite Brexit

UK’s adspent growth will be of 3.2% in 2017, despite Brexit, predicts AA/Warc Expenditure Report, which just released the data for Q3 2016, the first full quarter after country’s vote to leave EU. According…

2Parale: Close to Euro 30M in sales for Romanian online stores in the last 12 months

According to 2Parale’s data, Romanians made over half million transactions online (550,000), spending close to Euro 30M (RON 127M). ITC is among the best sold categories, and the most bought brands in the mentioned…

Historic US Cyber Monday: Over $3BN in total digital sales

comScore reported holiday season U.S. retail e-commerce spending from desktop computers for the first 30 days of the November-December 2015 holiday season. For the holiday season-to-date, $27.9 billion has been spent online, up…

Ecommerce Europe: Northern European e-commerce expected to reach 31 billion in 2013, 7.1% growth

Northern European B2C e-commerce’s development seems to be extremely good, as shown by the new Northern Europe B2C E-commerce Report, published by Ecommerce Europe, European umbrella organisation for online retailers. The total Northern…

UK: Advertising spend up 3% in H1 2013, all time high forecast for 2014 – an all time high

UK advertising spend rose 3% in H1 2013, which lead to a revised forecast for 2014, that points out to an all time high of £18.7bn in money spend for advertising, according to the latest…

GroupM revises global 2013 ad spending forecast to 4.5% growth

GroupM revised its global 2013 ad spending forecast to 4.5% growth, with US ad spending expected to rise only 2.7% as a consequence of continued sluggishness in the U.S. and European economies. The forecast is…

Zenith: 4.6% growth for global advertising market in 2013

ZenithOptimedia forecasts that the global advertising will grow 4.6% in 2013, led by developing markets and digital media. According to the predictions, the global ad spendings will increase in the next 2 years,…

Nielsen: Signs of growth for global ad spending

Global ad spending continues its recovery from the 1st half of the year, while US ad spending showed a 3.8% increase compared to last year, according to Nielsen Company. On the US market,…

eMarketer report: Worldwide online ad spending will reach to $96.8bn in 2014

According to “Worldwide Ad Spending” report from eMarketer, the worldwide online ad spending will reach to $96.8bn by 2014, growing with an annual rate of 11.9%. Although the global economy took a severe…

Our news directly in your inbox:

AdHugger © 2017 All Rights Reserved