Tommy Hilfiger and Retromobil Club Romania present Everything by Night x Tommy Hilfiger 2025
Tommy Hilfiger partnered with Retromobil Club Romania to organize Romania’s first regularity rally dedicated to historic vehicles, held entirely at night on a route outside cities. The route was over 150 km long, starting in Brașov (in front of the AFI Brașov mall) on November 15, 2025, at 5:00 p.m. and finishing in the city of Covasna at 10:00 p.m.
Totul pe Noapte (Everything by Night) x Tommy Hilfiger proposes a timed night drive in classic cars: Drive, Passion, and Heritage. What’s more, the date and starting point are significant—Brasov, November 15. Fifteen teams of two members each from across the country participated in the rally, driving historic vehicles up to 60 years old. The oldest vehicle entered in the competition dates back to 1965, and the newest to 1995.
The 30 participants in the rally were joined by hundreds of enthusiasts and collectors of historic vehicles from across the country to admire and photograph the cars before the start of the competition.
The regularity event organized by Retromobil Club Romania was held in partnership with Tommy Hilfiger, one of the world’s most recognized premium lifestyle brands, a source of admiration and inspiration for consumers since 1985. The designer’s fascination with motorsports has evolved over decades of involvement, with the brand promoting greater inclusion and redefining the way fashion appears on the grid.
The prizes awarded to the winners at the end of the rally were provided by Tommy Hilfiger and Retromobil Club Romania. On Sunday, November 16th, the award ceremony took place at AFI Brașov, where trophies and prizes were awarded to the teams with the highest scores accumulated on the route, and special prizes were awarded to several categories: the mixed teams with the highest scores, the team aboard the oldest car (1965), the crew of the car that came from the greatest distance (Hungary), and the car with the largest capacity.
The passion, energy, and innovative spirit demonstrate how, for four decades, Tommy Hilfiger has left its mark at the intersection of fashion, art, music, entertainment, and sports.
The event is organized by Retromobil Club Romania in partnership with Tommy Hilfiger, with the support of AFI Brașov.
Partners: Visit Covasna, Covasna City Hall, Kálnoky Castle, Covasna Spa Complex, Chronofun.com
About Tommy Hilfiger
Tommy Hilfiger is one of the world’s most recognized premium lifestyle brands, welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the spirit of Americana, the brand is defined by its red, white and blue DNA, rooted in expressions that are vibrant, confident and brave. The brand’s collections celebrate “Prep made Modern,” fusing timeless classics with a fresh twist. Tommy Hilfiger offers premium quality and value to consumers worldwide under the TOMMY HILFIGER and TOMMY JEANS lifestyles, with a breadth of collections and products including men’s, women’s and kids’ sportswear, denim, accessories, footwear and fragrance.
Global retail sales of TOMMY HILFIGER products were approximately $9 billion in 2024, with broad distribution around the world, including its largest global flagship store at tommy.com. Connect with TOMMY HILFIGER on Instagram, X, TikTok, YouTube and LinkedIn.
About SARKK
SARKK was founded in 1998 with the aim of being the exclusive TOMMY HILFIGER distributor in Romania, Greece, Cyprus, Bulgaria, Albania, North Macedonia and Moldova. Since July 1, 2019, the company has also been appointed as the exclusive distributor for Calvin Klein in Greece, Romania, Cyprus, Bulgaria, Albania and North Macedonia.
The expansion of the companies is based on an omnichannel approach and the products of both brands are available in physical stores, through Shop In Shop partnerships, in Outlet stores, a wide network of wholesale customers, as well as on tommy.com. Always aiming for organic and sustainable development, driven by CSR values, SARKK, with steady and confident steps, is one of the healthiest corporations in the industry and is expanding by captivating even the most demanding consumers.
About Retromobil Club Romania:
Founded in 1998, Retromobil Club Romania is the most important non-governmental organization in Romania focused on promoting and guiding the interests of the historic vehicle movement, promoting the conservation, restoration, and free and responsible use of historic vehicles.
The events organized by Retromobil Club Romania allow the public to see, hear, and closely follow Romania’s automotive heritage. These events are cultural in nature, contributing to the maintenance of historic vehicles in optimal condition, as well as cultivating a passion for collecting and restoring them.