Publicis Groupe bought Practia
Publicis Groupe acquired Practia, one of Latin America’s leading independent technology companies and provider of digital business transformation services. Practia will become part of Publicis Sapient, Publicis Groupe’s digital business […]
MGID is revolutionizing image creation for advertisers by integrating generative artificial intelligence
MGID, the global advertising platform, has announced the development and integration of generative artificial intelligence (AI) into its intelligent solutions offering. Currently in beta testing by the MGID creative team […]
As many houses, as many types of happiness: DDB Romania and Leroy Merlin launched the latest campaign
Leroy Merlin is a brand with great ambitions and great development plans. From strategic ranges designed to surprise customers, to increasing the offer in parallel with the current needs of […]
dentsu Romania announces new management appointments
Marketing communication company dentsu Romania has renewed its client servicing organization with a clear focus on excellence. Strategy Director of dentsu Southeast Europe and Group Client Partner of dentsu Romania […]
Publicis Conseil strengthens its creative team
Publicis Conseil announces the arrival of Alexis Benbehe & Pierre Mathonat as Executive Creative Directors. Since meeting in 2007 at the school Olivier de Serres, Alexis and Pierre have built […]
Lego plays well as it maintains title as Denmark’s most valuable brand for 8th consecutive year
Lego is again the most valuable and strongest Danish brand, valued at DKK53.4 billion. Lego is Denmark’s most valuable brand for an eighth consecutive year, according to Brand Finance Denmark […]
LUVV Labs Partners with ReleaseCo to Launch LUVV Air in the Nordics
LUVV Labs, an innovative health and wellness company, is excited to announce the launch of its line of vitamin inhalers in the Nordics, in collaboration with Release Co. Release Co […]
Exclusive Hawk and Captify partnership brings search data to DOOH and audio media buying for the first time
European omnichannel advertising platform Hawk and Captify, the leading Search Intelligence platform for the open web, have announced an exclusive partnership that will enable online search data to be used for digital out-of-home […]
TUI celebrates its city breaks and experiences in new film by Leo Burnett
With this next instalment of TUI’s ‘Live Happy’ campaign, Leo Burnett and TUI shine a light on the ease of booking city breaks and experiences through TUI. The Cities and […]
The Considered Welcomes Design Thinking Specialist Bam Zahraie as Chief Experience Officer
As part of its ongoing efforts to foster bonds and empowerment within the healthcare community and develop more lucid, meaningful consumer experiences, pioneering healthcare marketing agency The Considered has appointed renowned design […]