Marketing

The Brand Safety Summit Series Launches Global Live Virtual Events

The global Brand Safety Summit Series, produced by The 614 Group, announced that it will add a virtual dimension to its 2020 lineup of events; with live, in-person activations to follow in Singapore,…

IAB Europe’s Interact, postponed for 2021 due to Covid19 pandemic

Given the current circumstances regarding the COVID-19 pandemic, IAB Europe has taken the decision to postpone its flagship annual event, Interact, until 2021 in Lisabon, and will instead be hosting a virtual event…

bet365 backs White Bullet for renewed ad protection partnership

White Bullet Solutions, the digital marketing transparency experts today announced the continued ad protection partnership with leading online gaming brand bet365. In the face of increased advertising criteria, bet365 has restated its commitment…

Nokamo appoints Martin Shaw as Growth Director

Marketing consultancy Nokamo has appointed industry expert Martin Shaw as Growth Director to target right-minded clients hungry for profit transformation. Nokamo launched in January 2020 with a mission to transform SMEs via conspicuous…

COVID-19 cancels World Out of Home Organization ‘s Toronto 2020 Congress

The World Out of Home Organization announces with regret that its planned Toronto Congress from June 3-5 is cancelled due to the spread of the COVID-19 virus and consequent travel restrictions. The Congress…

Women in business about inclusivity and diversity, on International Women’s Day

International Women’s Day (March 8) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating women’s equality. International Women’s Day…

Aquafresh stickers white ad signs national railways

Toothpaste brand Aquafresh and Publicis Groupe claim white ad signs of the NS (National Railways) in Amsterdam, Utrecht, Rotterdam, and The Hague in a witty and bold way. Due to a media conflict…

BestJobs study: 8 in 10 Romanian women sacrifice their rest to handle both work and family

A study made by Romanian online recruiting platform BestJobs points out that 60% of Romanian women are spending between 2-6 hours handling duties related to house maintenance and family, while 80% are sacrificing…

WARC Rankings Creative 100 revealed – the most awarded campaigns and companies for creativity

The WARC Rankings Creative 100, the ultimate independent benchmark for marketing celebrating excellence in creativity, is now released featuring the most awarded campaigns, agencies and brands in the world. Compiled by WARC, the…

IAB UK brings added rigour to its gold standard with ABC audit 

Since being appointed by IAB UK following their initial announcement, ABC has already completed a robust audit of the internal processes it uses to ensure that businesses comply with the Gold Standard requirements….

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