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NEXXT AI Summit 2026: From Experiment to Business Value

Interbrand´s Best Global Brands 2026 – increased in brand value compared to 2025

Caroline Jaramillo, appointed Head of Fuse Colombia

Żabka Group delivers continued growth in 9M 2026, surpassing 13,000 stores and further improving profitability

From Price to Value: Secom® and Sonica Works Bring the Differentiating Criteria to the Forefront with the New “Secom® Standard” Platform

Bucharest hosts conference on Artificial Intelligence regulation and its impact on the economy

You know how many people enter your stores, but SIT-Mobil shows you how many walk past

„The Good Alpine Life” starts at 1.400 meters, a story by Sonica

IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Category: Marketing

Photo by explorenation # on Unsplash

Geometry Romania parts ways with its General Manager

Geometry Global Romania announced, in a short press release, the end of the cooperation with Mircea Pascu, who occupied the General Manager position in the company in the last 15 […]

August 6, 2026August 6, 2026 Newsroom All News, Business, Creativity, Marketing, People

BMW M takes on corners and wins in humorous new noir-esque campaign by Serviceplan Middle East

BMW M is turning a lifetime of stubbed toes, bruised shins and lost arguments with furniture into a deadpan noir court case against cornersin a new campaign. The campaign, “Get […]

August 2, 2026August 6, 2026 Maggie Hanson Ads, Creativity, Marketing

Johnnie Walker Blue Label announces Callum Turner as its Global Ambassador

Johnnie Walker Blue Label, the iconic luxury Scotch Whisky, is today announcing acclaimed actor and style icon, Callum Turner, as Global Ambassador. Marking the beginning of a year-long partnership celebrating […]

July 31, 2026August 6, 2026 Maggie Hanson All News, Creativity, Marketing, People

Automobili Lamborghini and Dentsu Creative Italy Take the Super SUV to New Heights

Automobili Lamborghini and Dentsu Creative Italy unveil the  launch film for the new Urus SE Performante, the new pinnacle of the Urus range and the most powerful expression of Lamborghini’s […]

July 28, 2026August 6, 2026 Cristina Blanaru Ads, All News, Business, Creativity, Marketing

Romanian Innovation Cluster built the 1st full roadmap for AI implementation

Romanian Innovation Cluster closed, on June 1st, at Marmorosch Hotel in Bucharest, its first full strategic roadmap for practical implementation of AI within Romanian companies. The effort included 2 complementary […]

July 4, 2026July 9, 2026 Cristina Blanaru All News, Business, Digital & Media, Events, Tech

Pullman reinvents hospitality with a new platform built on human exchange

Pullman Hotels & Resorts unveils a new global brand platform, marking a decisive creative shift for the brand. Regrounded in its original DNA and reinterpreted for today’s world, Pullman positions human […]

July 2, 2026July 2, 2026 Cristina Blanaru All News, Business, Marketing, Travel & Hospitality

Mediascope implemented the “Après Skrew” activation platform for Skrewball

Mediascope supported the launch of Skrewball on the Romanian market by implementing the experiential activation platform “Après Skrew”, a concept developed by the brand for the cold season. The activations […]

June 25, 2026June 25, 2026 Newsroom Creativity, Marketing

Swedish region posts an open letter to Bryan Johnson in Los Angeles Times

A Swedish region has taken out advertising in the Los Angeles Times to share an open letter inviting Bryan Johnson to experience Långevity – a simpler take on longevity inspired […]

June 25, 2026June 25, 2026 Newsroom Creativity, Marketing, Travel & Hospitality

D&AD launches intensive creative leadership residency in New York

D&AD has partnered with transformation firm SYPartners, to launch Creative Leaders: The NY Residency — an intensive five-day creative leadership residency in New York, bringing twenty CMOs, CCOs, Chief Design […]

June 25, 2026June 25, 2026 Newsroom All News, Business, Know-how Sharing, Leadership / Mentorship, Marketing

K-beauty brand Anua Expands Its KPop Demon Hunters Collaboration With New Global Campaign by BBH Singapore

Korean skincare brand Anua is launching a new global campaign as part of its ongoing collaboration with Netflix’s KPop Demon Hunters. Created by BBH Singapore, “Gonna Be Glowin” brings Anua’s […]

June 25, 2026June 25, 2026 Maggie Hanson All News, Business, Creativity, e-Commerce, Fashion / Beauty, Marketing

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