Category: Marketing
McDonald’s launches two new burgers in the new campaign #TheChristmasBringers, signed by DDB Romania
McDonald’s gets into the holiday spirit with #TheChristmasBringers and two mouth-watering new burgers. As every year, McDonald’s gets wrapped up in the festive spirit and surprises its fans with a […]
Porcupine Tree for the First Time in Romania at ARTmania Festival 2023
Successfully reunited after a hiatus of more than a decade, the British band Porcupine Tree will perform for the first time in Romania at ARTmania Festival 2023, which will take […]
Anzu and Zynga-Owned Socialpoint Partner To Bring Intrinsic In-Game Ads To Dragon City
Anzu.io, the world’s most advanced in-game advertising platform, today announced a new partnership with Socialpoint, a wholly-owned mobile games development studio that is part of Take-Two Interactive’s Zynga label, which […]
Raptor PR became Agency of Record for Kinetix, Sandsoft Games & Bidstack
Raptor PR, a leading b2b communications agency for video games, web3 gaming, and media brands, today announces three new business wins. These include Kinetix, a metaverse platform for user-generated 3D […]
Evensys´ Marketing B2B Conference to take place end of November
For business-to-business communication professionals, the last two years have been about adaptation, reinvention, but mostly about resilience. The year 2023 will be about trends and how we think about and […]
Romanian Marketing Insiders Group rebranded and expanded its services
Marketing Insiders Group, Romania’s customer care community advocate and leader recently launched a new brand identity and service lines for Europe. Romania has gained respect globally regarding customer care performance […]
Mediascope to expand its portfolio with a new global client, the Lindt brand
Starting 2023, Mediascope will provide creative services and manage the in-store communication platform for Lindt brand in Romania. The partnership was signed after a complex pitch, with creative and communication […]
Publicis Groupe Acquires VIVnetworks to Create World’s Largest Performance-Driven Affiliate Marketing Solution
Publicis Groupe announced the acquisition of VIVnetworks, the leading affiliate marketing agency in Central and Eastern Europe. With a client portfolio of over 900 merchants across 27 countries, VIVnetworks helps […]
United Media Services Study: For 1 in 2 Romanians, the winter holiday shopping starts in November or even earlier; Black Friday is a key moment to tick off some items from the shopping list
Consumer habits tell a lot about what the new trends will be and as the year comes to a closing we are not only looking back, but also at the […]
Publicis Italy/Le Pub strengthens and broadens international creative talent by appointing 3 new Creative Directors
Publicis Italy/Le Pub welcomes new recruits as international creatives join the agency. The additions comprise three Creative Directors Nick Bakshi and Rainor Marinho and Jack Christensen, who will join the […]