Category: Gaming
Electronic Arts acquires Playdemic, makers of the highly successful Golf Clash mobile game, from Warner Bros. Games and AT&T
Electronic Arts, AT&T and WarnerMedia announced the sale of Warner Bros. Games’ Playdemic, Ltd., the mobile games studio responsible for Golf Clash, to EA. Under the terms of the agreement, EA […]
Mamboo Games launches seamless In-Play™ advertising in partnership with Adverty
Leading in-game advertising specialist, Adverty AB (publ), announced a partnership with Mamboo Games, which will include Adverty’s seamless In-Play formats within its increasingly popular games. Mamboo Games, a Belarussian developer […]
BAMM’s Life through a gaming lens: an immersive insight into today’s gaming community
New documentary filmed almost entirely inside video games, is an immersive dive into the truths and tensions of the gamer’s gamut. We’re entering a 4th wave of gaming, driven by […]
Bidease and Anzu Partnership Brings Mobile In-Game Advertising to More Brands
Bidease, a fully-transparent demand side platform for mobile marketers, has announced a strategic partnership with the world’s most advanced in-game advertising platform Anzu.io. This partnership will allow Bidease to scale […]
Skill UP – upgrading or re-skill to be part of Mid Sweden’s games industry
Game On Mid Sweden announced its forward-thinking Skill UP program; an online training program for any individual looking to upgrade or re-skill to become part of Mid Sweden’s burgeoning games […]
Game On Mid Sweden’s first gaming and digital creative hub ready to make its mark
Game On Mid Sweden officially launches following a major investment from the EU, Region Västernorrland, Näringslivsbolaget Sundsvall, and Kramfors Kommun. Game On is clearly focused on building the games and […]
Adverty and mobile game developer Gold Town Games enter into strategic partnership
Leading in-game advertising specialist Adverty AB (publ) today announces a strategic partnership with Gold Town Games AB (GTG), which will enable the mobile game developer to offer Adverty’s seamless In-Play™ […]
InMobi and Anzu Partner to Bring Programmatic In-Game Advertising to Brands Across the World
Anzu.io recently announced a new partnership with InMobi Exchange, the world’s largest independently owned mobile in-app advertising exchange. Gaming, with its audience of over 3.1 billion gamers and revenues approaching […]
Anzu raises $9M to fuel expansion of the world’s most advanced in-game advertising platform
Anzu, the global advertising platform dedicated to gaming, has announced $9 million in new funding. The round was co-led by BITKRAFT Ventures and HBSE Ventures, with participation from the world’s […]
Adverty and Verizon Media – new deal to enable brands and audiences to access Adverty’s innovative ad formats within gaming
Adverty AB (publ) announced a new deal with Verizon Media. With the integration of Adverty’s platform, Verizon Media will enable its wide range of advertisers and audiences to access Adverty’s […]