Category: Business
AI DAY to explore concrete, legal, and strategic AI implementation within organizations in Romania
AI DAY, the first business event in Romania dedicated exclusively to the practical implementation of AI in companies—from a legal, strategic, and operational perspective—will take place on July 1, 2026, […]
EKN Solutions, a Numatec Subsidiary, Expands Its Activities in Romania
EKN, a company specializing in marketing and technology solutions and part of the multinational Numatec group, has entered the Romanian market. The company chose to expand its activities into one […]
Leonardo Lupelli (Federation of Music Conferences): “Artists must look for their own identity and be ready to get in touch with a larger market”
He has been working in music and creative cultures since 1990, moving between festivals, project development and community-based initiatives. He has directed more than 50 festivals, curated cultural and corporate […]
Screenyo Intelligent Traffic (SIT) launches a revolutionary concept: an edge AI product bringing AI precision and mathematical rigor directly into the OOH reality
At the beginning of this summer, Screenyo Communication launched SIT – Screenyo Intelligent Traffic. Starting in June 2026, mobile Out-of-Home (OOH) advertising clients will receive campaign reports generated by an […]
Jung von Matt’s Dörte Spengler-Ahrens appointed ADCE President
The Art Directors Club of Europe (ADCE) has appointed Dörte Spengler-Ahrens, Chairwoman of Jung von Matt, as its new President, opening a new chapter for the European creative organization at […]
LePub appoints Carmen Bistrian and Alessandra Turra among its Senior Global Executives
LePub, part of Publicis Groupe, announced the appointment of Carmen Bistrian as Global Director of Creative Excellence & Awards and Alessandra Turra as Global Head of PR & Communications, two […]
With SparkSense, Henkel and Mediascope transform permanent retail placements into sources of real audience data and measurable insights
Henkel, in partnership with Mediascope, implemented SparkSense technology within the Retail Data Analysis project, designed to bring to retail a more precise approach regarding the visibility, exposure, and performance of […]
Publicis to acquire LiveRamp to accelerate data co-creation for smarter agents
Publicis Groupe announced it entered into an agreement to acquire LiveRamp, a global data collaboration platform. With LiveRamp, Publicis will become a leader in data co-creation, an important capability in the age of artificial intelligence and an enabler of agentic business transformation. With this acquisition, for a total enterprise […]
Mihnea Gheorghiu, Global Chief Creative Officer LePub, inducted into The Golden Drum Hall of Fame
Golden Drum, International Festival of Creativity, proudly welcomes Mihnea Gheorghiu, Global Chief Creative Officer of LePub Network, to its Hall of Fame. He joins an esteemed cohort of visionaries and […]
Calvin Klein unveils the Calvin Klein Collection Spring 2026 campaign
Calvin Klein today unveils the Calvin Klein Collection Spring 2026 campaign featuring Creative Director Veronica Leoni’s sophomore collection. Photographed by Juergen Teller at the brand’s Spring 2026 show in New […]