Category: Digital & Media
Photo by Daniel Gzz on Unsplash
Broadsign retains Out of Home Capital as a Global Strategic Advisor
Broadsign, one of the largest global Out of Home technology platforms, has retained OOH Capital, the complete Out of Home advisory, to provide strategic advice as the company expands its […]
Bidstack launches dedicated sports division and closes multi-year deal with Simwin Sports
Bidstack, the technology company pioneering native in-game advertising, today announces the launch of Bidstack Sports – a dedicated division formed to expand the scope of access and depth of activation […]
iProspect and Dentsu won Zalando media account following a competitive pitch
iProspect, a dentsu company, was appointed global media agency of record for Zalando, leading European platform in fashion and lifestyle. The decision comes after a competitive pitch aimed at consolidating […]
Accenture Life Trends 2023 Report: Greater access to emerging tech to foster next era in creativity, community and data privacy
Following several years of constant global instability, people are gaining greater access to emerging technologies — including AI, web3, and tokenization — which is advancing the next generation of creativity, […]
AdInMo expands in-game commercial team
AdInMo, the contextual in-game advertising platform has appointed adtech gaming evangelist Yasin Dabhelia as its VP Programmatic to lead its global demand strategy. Yasin brings extensive digital and cross-media advertising […]
Publicis Groupe Announces Advertise BG Acquisition in Bulgaria
Publicis Groupe acquired Advertise BG, one of the leading performance marketing agencies in Bulgaria. The strategic acquisition will further reinforce Publicis Groupe Bulgaria’s competencies in digital transformation, adding firepower to […]
Deutsche Welle uses TeamViewer to provide secure IT support for its global network of correspondents
The Deutsche Welle, Germany’s international broadcaster, announces the use of TeamViewer to support its IT for its global network of correspondents. With TeamViewer’s Enterprise Connectivity Suite Tensor deployed, the Deutsche […]
Ogury names Geoffroy Martin as Chief Executive Officer
Ogury, the global leader in personified advertising, today announced the promotion of former COO Geoffroy Martin to the position of Chief Executive Officer. Former Ogury CEO Thomas Pasquet, who co-founded […]
Count the days until Christmas the way you want, with the unconventional advent from Pepsi
Christmas is one of the most anticipated holidays, but it comes with a series of social, material and emotional obligations. Starting from this observation, this year Pepsi wanted to change […]
When the holidays can get a little too much, Pepsi helps you face them in style at the Corner of Dilemmas
With the holidays knocking at our door with more enthusiasm than carolers, it doesn’t take much of a stretch of the imagination to know what awaits us. Christmas is a […]