Category: Digital & Media
Photo by Daniel Gzz on Unsplash
With SparkSense, Henkel and Mediascope transform permanent retail placements into sources of real audience data and measurable insights
Henkel, in partnership with Mediascope, implemented SparkSense technology within the Retail Data Analysis project, designed to bring to retail a more precise approach regarding the visibility, exposure, and performance of […]
Launch for AcceleratorX, Europe’s Go-to-Market Accelerator for AI Startups
AcceleratorX opens Cohort 1 applications – offering AI startups unprecedented access to a pan-European network of 2,000+ marketing and communications professionals across 30 countries as real pilot clients from day […]
Cohn&Jansen signs the George Business launching campaign
Cohn&Jansen announces the launch of the communication campaign for George Business, the new BCR ecosystem dedicated to Romanian entrepreneurs. Designed around the real needs of the business environment, George Business […]
Mediascope contributes to the Mercedes-Benz Bucharest Fashion Week 26/27 experience through a digital ecosystem of integrated installations
As a partner of Mercedes-Benz Bucharest Fashion Week 26/27, Mediascope provided and implemented a digital ecosystem of installations, contributing to the amplification of the visual experience of the event.The event […]
Legal AI Legora got Jude Law to front its global brand campaign
After raising $550 million at a $5.5 billion valuation, Legora is upping the ante with its first global brand campaign. With the US, UK and the Nordics as priority markets, […]
Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”
She always focuses on developing the skills of the team and its members. Anca Teletin, COO & Shareholder Grapefruit is continuously supporting the organizational culture and optimizing the operational side, […]
European Social Media Alternative eYou Secures €300,000 and Moves into Pre-Launch Phase
The startup eYou Social announces the pre-launch of eYou, a new social media application born in Romania, with the ambition of becoming a credible European alternative in a market dominated […]
Georgiana Dragomir (Grapefruit): AI without design thinking remains a tool, without strategy remains an experiment
Last year Grapefruit celebrated 26 years of activity, a chapter marked by continuous evolution alongside its partners and guided by a philosophy that has shaped every decision: people, not jobs. Grapefruit began […]
Making Cold Visible: How Mediascope redefined Thermo Communication for Coors
Mediascope, one of Central and Eastern Europe’s leading trade-marketing and retail innovation agencies, has developed the Coors Thermo Regional Retail Toolkit, a comprehensive retail communication ecosystem designed to unlock the full […]
Oxygen signs “For a better future. Together” – the campaign that unites the power of Vodafone and Telekom networks
Oxygen signs the campaign “For a better future. Together” for Vodafone, a very special communication project on the Romanian market, which celebrates a historic moment: Vodafone’s takeover of the Telekom […]