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Author: Cristina Blanaru

Romania: Oxygen adds Farmec to its portfolio

Full-service agency Oxygen extends its client portfolio and adds Farmec, the largest cosmetics manufacturer with 100% Romanian capital. Oxygen was chosen Farmec’s corporate and brand communication agency following a complex […]

April 12, 2021April 12, 2021 Cristina Blanaru Advertising, Business, Marketing

Romanian concept bookshop Carturesti, innovative campaign to promote reading

Romanian concept bookshop Carturesti and Veranda Mall launched a campaign to promote reading through a special activation that makes mall’s parking space to get a personality by association with classical […]

April 7, 2021April 7, 2021 Cristina Blanaru Ads, Advertising

2Performant: Raluca Negrea appointed Country Manager Romania & Bulgaria

2Performant announced Raluca Negrea took over as Country Manager Romania and Bulgaria while Constantin Stanciu became Growth Manager. Those appointments reflect the organization of the company in 2 Business Units: […]

April 7, 2021April 7, 2021 Cristina Blanaru Business, Digital & Media, e-Commerce, Marketing, People

McCann Worldgroup Romania appointed Ionela Buta as its new COO

With over 18 years of experience in digital advertising industry, from which half as member of the MRM Romania team, Ionela Buta is promoted Chief Operations Officer McCann Worlgroup Romania. […]

April 4, 2021April 4, 2021 Cristina Blanaru Advertising, Business, Leadership / Mentorship, People, Women in Business

1stAveMachine adds executive producer Kate Hitchings

Storytelling production company 1stAveMachine has bolstered its leadership team by welcoming Executive Producer, Kate Hitchings. Formerly an Executive Producer for Electric Theatre Collective and, later its sister company, Friends Electric, Hitchings is […]

April 4, 2021April 4, 2021 Cristina Blanaru Advertising, Business, People

KPMG in Romania, partnership with Skyline Drones

KPMG in Romania, a leader in business transformation and a trusted innovation consultant, has announced a partnership with Skyline Drones, a leading drone service provider. Through this partnership, KPMG aims […]

April 4, 2021April 4, 2021 Cristina Blanaru Business

Nooka Space, the network of smart and flexible proximity offices, to launch in Romania

The Irish start-up Nooka Space launches the revolutionary concept of smart and flexible proximity offices on the Romanian market, with the purpose of offering a new and safe work alternative […]

April 3, 2021April 3, 2021 Cristina Blanaru Business, Marketing, Start Up

Romanian female founder launched Emoface to help people with difficulties in social interactions

A Romanian female researcher turned her doctor thesis in informatics into a startup which developed an innovative tech with real impact in the lives of people having difficulties with social […]

April 3, 2021April 3, 2021 Cristina Blanaru Business, Start Up, Women in Business

Eskimi and Anzu Partner to Offer Programmatic, Blended In-Game Advertising to Brands Across the World

Anzu.io, the world’s most advanced in-game advertising platform, announced today a partnership with Eskimi, a full-stack programmatic and data platform, to increase opportunities for brands to access the exploding gaming […]

March 31, 2021March 30, 2021 Cristina Blanaru Advertising, Business, Digital & Media, Marketing

Serviceplan Group Creates New Global Head of Art Position

The global footprint of Serviceplan Group continues to expand, with 24 locations in 17 countries and offices in South Korea, China, the Middle East, across Europe as well as the […]

March 30, 2021March 30, 2021 Cristina Blanaru Ads, Advertising, Business, Marketing, People

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  • Romania: Oxygen adds Farmec to its portfolio
  • Romanian concept bookshop Carturesti, innovative campaign to promote reading
  • 2Performant: Raluca Negrea appointed Country Manager Romania & Bulgaria
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