Category: Know-how Sharing
BBH Funds Future Generation of Talent with Sixth Year of Barn
BBH London is reinforcing its commitment to helping junior talent enter the ad industry as it opens applications for the sixth consecutive year of creative advertising school, Barn. At a […]
Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”
She always focuses on developing the skills of the team and its members. Anca Teletin, COO & Shareholder Grapefruit is continuously supporting the organizational culture and optimizing the operational side, […]
Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead
The Contagious Radar 2026 identifies key cultural and technological trends that will impact the marketing industry in the year ahead. From the rise of nostalgia to the death of aspiration, […]
#TheAlternativeSchool launches #TheFutureOfBeauty
On April 23, starting 6.30 pm, in partnership with Peroni and The Great Hill, where the event will take place, TheAlternativeSchool Creative MBA launches #TheFutureOfBeauty, a new chapter in the […]
Georgiana Dragomir (Grapefruit): AI without design thinking remains a tool, without strategy remains an experiment
Last year Grapefruit celebrated 26 years of activity, a chapter marked by continuous evolution alongside its partners and guided by a philosophy that has shaped every decision: people, not jobs. Grapefruit began […]
Fastvertising: How Ryan Reynolds Does Marketing in Real Time
Ryan Reynolds will take the stage at IMPACT Bucharest on 29–30 September 2026, marking his first official appearance in Romania. Known globally for his work across film, business, and creative […]
Thomas Kolster (C-Suite Impact Leaders Accelerator) wants to close the gap between marketing and sustainability
Danish sustainable marketing pioneer, Thomas Kolster, also known internationally as Mr. Goodvertising, launched, together with International Advertising Association (IAA), a groundbreaking program that brings Chief Marketing Officers and Chief Sustainability […]
Ender Bolat (FoodVision): “International expansion is one of the core pillars of our long-term strategy”
Less than a year after its launch, DOZZ — the brand of soups in aluminum cans — has achieved two major international recognitions: a Gold Award at the prestigious Lunch! […]
Thomas Kolster and IAA launch a mini-MBA to Tackle Brand and Sustainability Challenges
Thomas Kolster – Danish sustainable marketing pioneer and member of the IAA Sustainability Council – and International Advertising Association (IAA) announced the launch of a groundbreaking program that brings Chief […]
The Festival of Thinking returns to Bucharest with the theme: Artificial Intelligence: Between Chaos and Balance
From October 30th to November 1st, 2025, Bucharest will host the second edition of the Festival of Thinking, the event that brings together art, business, and technology to transform bold […]