Author: Cristina Blanaru
LePub appoints Carmen Bistrian and Alessandra Turra among its Senior Global Executives
LePub, part of Publicis Groupe, announced the appointment of Carmen Bistrian as Global Director of Creative Excellence & Awards and Alessandra Turra as Global Head of PR & Communications, two […]
Romanian KUBIS Interactive unveils new leadership team, lead by Radu Florescu
Romanian agency KUBIS Interactive unveiled a new leadership structure, with industry veteran Radu Florescu taking over the CEO role, and Carmen Miruță joining as COO, in a move that marks […]
IRL is better, MARC-ANTOINE BARROIS appoints Fred & Farid to lead communications for the launch of its first New York boutique
Marc-Antoine Barrois, Parisian couture and haute perfumery maison, radical and sincere, defined by a physical relationship to luxury, has always known that true luxury cannot be captured; it must be […]
Serena Williams returns to the court as new Heineken® 0.0 global ambassador
Heineken® 0.0 announced Serena Williams as its new global brand ambassador, launching a multi-year partnership that celebrates the joy of connecting with others through one of the world’s fastest-growing social […]
Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it
Birra Moretti’s new campaign “Mangiare come piace a noi” (Eating the Way We Like It) launched on 19 April, marking the next phase of the creative platform developed with Dentsu […]
LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign
Premium skincare brand LANEIGE has appointed Jung von Matt HANGANG to lead the global push of its Bouncy & Firm (B&F) Serum campaign – uniting immediate impact with long-term performance […]
Legal AI Legora got Jude Law to front its global brand campaign
After raising $550 million at a $5.5 billion valuation, Legora is upping the ante with its first global brand campaign. With the US, UK and the Nordics as priority markets, […]
Anca Teletin, Grapefruit: “Creativity is not just a skill that you have, it’s a thinking pattern, and the way you approach life and solve problems”
She always focuses on developing the skills of the team and its members. Anca Teletin, COO & Shareholder Grapefruit is continuously supporting the organizational culture and optimizing the operational side, […]
Monta acquires Vourity’s charge point management software contracts from ABB E-mobility in the Nordics
Monta, the leading charge point management software (CPMS) platform in Europe, announced the acquisition of the CPMS software customer contracts operated by Vourity, ABB E-mobility’s Nordic subsidiary. ABB E-mobility identified […]
Contagious Radar 2026 reveals the key trends set to shape culture and marketing in the year ahead
The Contagious Radar 2026 identifies key cultural and technological trends that will impact the marketing industry in the year ahead. From the rise of nostalgia to the death of aspiration, […]