Interbrand Appoints Estelle Wackermann as Managing Partner, based in London
Interbrand, the world’s leading brand strategy consultancy announced the appointment of Estelle Wackermann as Managing Partner, strengthening agency leadership as it continues to drive growth and deepen client partnerships across the UK and internationally.

Estelle joins Interbrand from Wolff Olins, where she most recently served as Managing Director, EMEA and APAC. Over the course of a career spanning two decades in brand consulting, she has held a series of senior leadership positions, helping to drive growth across a range of sectors and clients, including comprehensive brand strategy programmes for global brands.
In her new role, Estelle will lead Interbrand’s UK hub while overseeing growth initiatives across the business. She will be responsible for strengthening existing client partnerships, developing strategic relationships in key sectors and markets, and fostering collaboration across Interbrand and the wider Omnicom network.
Commenting on her appointment, Estelle said:
“I’m excited to be joining Interbrand at such an important time for the business. The agency has an incredible heritage, world-class talent, and a distinctive approach to helping clients create growth through brand. I look forward to working with the team to unlock new opportunities and further strengthen Interbrand’s position in the market.”
Gonzalo Brujó, Global CEO at Interbrand adds:
“We are delighted to welcome Estelle to Interbrand. She brings exceptional experience, strong industry relationships, and a proven track record of driving growth. Her expertise and leadership will be invaluable as we continue to expand our impact for clients and build on the momentum of our London business.”
Alongside her agency leadership experience, Estelle is a graduate of Omnicom University and serves as a Board Advisor to Imperial College London’s MSc Strategic Marketing programme, reflecting her long-standing commitment to developing the next generation of marketing and brand leaders.
Interbrand has been a world-leading brand consultancy for more than 50 years, having pioneered iconic work and forged many of the brand building tools that are commonplace across the industry today.
