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Cohn&Jansen signs the George Business launching campaign

Serena Williams returns to the court as new Heineken® 0.0 global ambassador

Stefan Sagmeister headlines D&AD Festival 2026

UK Packaging Pact launches to unlock progress in transforming packaging

BBH Funds Future Generation of Talent with Sixth Year of Barn

Effie Worldwide reveals the contenders for its 2025 Global Best of the Best Effie Awards

Pumpkin appoints former Interbrand VP Joe Stubbs as Chief Strategy and Transformation Officer

Dentsu Creative Italy launches new Birra Moretti campaign celebrating the authenticity of eating, the way we like it

EasyPay invests over €500,000 in 2026 for digitalize receptions in Romanian clinics

Mediascope contributes to the Mercedes-Benz Bucharest Fashion Week 26/27 experience through a digital ecosystem of integrated installations

Author: Romanita Oprea

Romanita is Communication Consultant and journalist and, during her career, was editor in chief for the Romanian edition of Campaign and worked for Strategic.ro, Smark.ro, IQAds.ro, Ad Maker, MediaWeek, Biz publications and was also producer of “Marca Inregistrata” TV show

Moutai decodes the art of mixology at BRIFT 2025 by bridging tradition and creativity for the next generation of bartenders

For the second consecutive year, Moutai Romania took part in the Bartender Romania International Fair & Tale (BRIFT), the country’s largest bartending convention organized by Exquisite Bar Solutions at Fratelli […]

October 10, 2025October 24, 2025 Romanita Oprea Business, Retail / Luxury

Calvin Klein unveils new campaign starring Jalen Green

Calvin Klein today unveils its new campaign featuring star athlete Jalen Green in Fall 2025 underwear and denim. The campaign’s immersive visuals spotlight Jalen in a world of intensity on […]

September 4, 2025September 4, 2025 Romanita Oprea Ads, Creativity, Fashion / Beauty

IPP Holding announces a turnover of 65.3 million euros for 2024, up 16%

IPP Holding, a company in the retail marketing sector, achieved an EUR 65.3 million turnover in 2024, reflecting a 16% increase compared to the previous year. “The organic and acquisition […]

September 4, 2025September 4, 2025 Romanita Oprea Business, Finances, Marketing

Oxygen launches the Oxygen Association, dedicated to environmental, educational, and social projects

Oxygen, Romania’s largest independent integrated communications agency, has established the Oxygen Association as part of its ongoing commitment to responsibility, sustainability, and meaningful results.   The new association will focus […]

August 26, 2025August 26, 2025 Romanita Oprea CSR

Anytime appoints Oxygen as integrated communications partner

Oxygen, Romania’s largest independent integrated communications agency, has been appointed, following a complex selection process, to manage communications for the international digital insurance brand Anytime. Introduced to the Romanian market […]

August 26, 2025 Romanita Oprea Ads, Creativity, Digital & Media, Media, Social Media

Autumn fairytale getaways and holidays in spectacular destinations

Autumn is undoubtedly one of the best times of the year to travel. Temperatures become milder, tourist destinations are less crowded, and landscapes are adorned with spectacular colors. For seniors […]

August 21, 2025August 21, 2025 Romanita Oprea Business

Calvin Klein unveils new denim campaign starring MINGYU

Calvin Klein today unveils its new campaign starring K-pop artist MINGYU in Fall 2025 denim. Effortlessly cool, MINGYU ignites desire for the brand’s celebrated denim, with new styles injected with […]

August 21, 2025 Romanita Oprea Business, Fashion / Beauty

Romania fights for the title on Friday at the VR Esports World Tournament at Gamescom

Romania will make its debut at a global VR esports tournament with Project Underdog competing at the EVA Invitational, held in Cologne. The tournament will take place on Friday, August […]

August 21, 2025August 21, 2025 Romanita Oprea All News

Born to Mix, Ready to Shine: Be ABSOLUTely Unforgettable at UNTOLD

When the music sets the tone, the lights come on, and the vibe reaches its peak, ABSOLUT makes its presence felt where it matters most: among people, in the heart […]

August 5, 2025August 5, 2025 Romanita Oprea Events, Marketing

KIKO Milano x Candy Crush® Collection: Bursting with fun

Zing! It’s time to up your beauty game with the new limited edition KIKO MILANO Candy Crush Collection. The collection’s bold, playful aesthetic dives deep into the world of Candy […]

August 5, 2025August 5, 2025 Romanita Oprea Business, Fashion / Beauty

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