Serviceplan Switzerland and ZSC Lions – unusual campaign and unusual gift to thank fans for their loyalty during the Pandemic
Covid-19 prevented sports fans around the world from attending their favorite teams’ matches, and in March 2020 the Swiss government banned fans from going to sports events in response to the pandemic. Consequently, more than […]
Anders Lange: How can the consumer help you?
Marketing is no longer enough for the consumers; they are sick and tired of ongoing advertisement and meaningless offers. Consumers want loyalty, experience and want you to care about them. […]