Tag: traditional media
WARC Report: The global ad market -$63bn in 2020 due to COVID-19. Recovery to take min.2 yrs. Worst hit: traditional media
Global advertising spend is on course to fall by 10.2% – $63.4bn – to $557.3bn this year, led by sharp cuts in investment among the automotive, retail and travel & […]
ECI Media Management’s Media Inflation Report Q3 Update: Media prices – moderate improvements in Q2, remain deflationary globally for 2020
ECI Media Management’s Media Inflation Report Q3 Update forecasts moderate improvements on Q2 media prices but globally all traditional media prices remain deflationary for 2020 ECI Media Management has today […]
Constantine Kamaras: New journalism must rely on accuracy and high editorial standards; when it comes to building a solid editorial business, clickbaiting is futile – and wrong
Constantine Kamaras, Chairman of the Board IAB Europe and Vice Chairman 24 Media Greece, thinks that many things have changed during the last few years when it comes of new […]
Conversion attacks Romania traditional media services market
Conversion attacks Romania traditional media services market and goes from online to integrated campaigns for its clients. Starting March, Conversion, the bigges Romanian digital marketing agency, adds to its online communication services […]