AdPrint announced that, in 2012, the festival will include 2 competitions, Advertising Angels and Design Angels. Also, the festival announced the start of the entries period.
The structure of the competition was redesigned in order to offer a broader image of the printed and out of home media: one can now enter Print ads – as in magazine and newspaper press, Out of Home ads (billboard, poster, ambient) and Graphic Design works (ranging from logos, entire branding schemes, packaging, collaterals, POP and in store, publishing design and movie posters). The 2012 competition will reward the best works in these media and the best crafts in both Advertising Print and Graphic Design.
The new Graphic Design competition includes the following sections: Branding Schemes – Corporate Identity, Logos, Packaging, POP & In Stores, Collaterals (Direct Mail, Others), Publishing Design & Movie Poster (Magazine Cover, Inserts & Wraps for Press, Book Cover, Movie Poster), Design Crafts Competition (Photography, Illustration, Typography), but also Design Best Individuals Competition (Best Photographer, Best Illustrator, Best Typographer).
The 2 competitions will also have special categories such as Craft and Best Individuals and the entries for those categories can be made by agencies or can be individual works.
The entry period starts on February 7th and ends on March 30th. The works can be submitted online, on www.adprintfestival.com. All the works must be created in 2011.
The entries will be judged by 2 specialized juries, one for each of the 2 competitions. The final componence of the 2 jury panels will be announced by the end of February. The judging of entries will take place in April, with the winners to be announced on May 7th.
The structure of the 2 competitions is available on Festival’s website
AdPrint Festival is the only European festival that awards exclusively works in Print, Out of Home, Graphic Design. The strategic partners of the festival are Lürzer’s Archive and EACA (European Association of Communication Agencies).