(adds info on Stanciu’s new job)
Alina Stanciu leaves Ogilvy PR, agency she managed during the last 6 years, and will take over the position of Corporate Affairs Director
within a company active on Romanian market at Antena 3, Romanian TV station. In her new position, Stanciu will coordinate corporate communication and sponsorship strategy.
At Antena 3, her mission will be to develop the relation with marketing clients and partners, both Romanian businesses and advertising, media and PR agencies, professional organizations and press & media organizations.
Starting May 2013, Ogilvy PR will be managed by Claudia Mihalascu and Alina Melescanu, that were promoted Business Unit Directors within the agency.
Claudia Mihalascu has over 9 years of experience in PR and integrated communication and was, until recently, PR Director within the agency. She takes over as Business Unit Director and will lead consumer marketing, tech and social media practices within the agency. Starting 2007, when she joined the agency, Mihalascu managed communication campaigns for clients such as LG Electronics, IBM, Caroli Foods Group, Pfizer, TAROM, PeliFilip, British American Tobacco, Eureko, but also European Commission projects in Romania
With almost 10 years of experience in PR, Alina Melescanu has extensive experience in pharma communication, as she worked with clients such as Pfizer, Euroclinic or Regina Maria, and corporate communication, especially crisis communication, B2B communication, internal communication, Executive Visibility and influencers engagement. She worked with clients such as Sonae Sierra, European Commission, LeasePlan, Baneasa Shopping City, Tiriac Imobiliare, Plus Discount, Interamerican, Second Life – Virtual Bucharest.
Founded in 1999, Ogilvy Public Relations is the Romanian office of the international network part of WPP Group. In Romania, the agency is part of Ogilvy group and offers specialized services of corporate communication and consumer marketing, with specialized divisions in healthcare, technology, social marketing and social media. The agency has in portfolio clients such as LG Electronics, Pfizer, Caroli Foods Group, Sonae Sierra, Romastru Trading, Adrem Invest, European Commission and other local and international brands and companies.