Lavinia Chican, previously Senior Account Director, was recently appointed Partner within Romanian McCann PR. She joined the agency in 2008 and accumulated until now over 17 years of experience within the communication industry, from which 13 as part of McCann Group’s team.
From her new position, Lavinia will contribute to the development strategy of the business and will be responsible for the communication campaigns on accounts like Coca-Cola Romania,Coca-Cola HBC, Heineken, Carrefour, NEPI, Enel, Save the Children and others.
In the same time, following her passion for tennis, Lavinia coordinates for more than 10 years the communication for BRD Nastase – Tiriac Trophy competition, the most important tournament in SEE. In the same time, she is involved in organizing the McCann Conferences on themes like leadership, education, innovation and sport.
I am happy that, from now on, I have a valuable partner and an extraordinary person. Lavinia managed to build, in time, a strong and united team, together with which she develops long term partnerships with clients from among the most important companies in the world. We all, both McCann PR team and our partners, will continue to benefit from her expertise and talent and to get daily inspiration from her fantastic passion and energy
Managing Partner McCann PR
I love what I am doing, I love McCann. I am working with the best and learn from them on daily basis. So, from now on, I won’t do else but continue with even more energy my professional journey within the big McCann family
Over time, the team managed by Lavinia within McCann PR developed and implemented communication and BTL campaigns which were recognized at international level, receiving accolades like Best regional communication campaign at European Excellency Awards for FIFA World Cup 2010 Trophy Tour / Coca-Cola campaign, Silver Drum 2013 for Coca-Cola Live Tweets, Silver & Bronze Effie Awards 2014 for Dorna “CAre for Children”
McCann PR Romania is the PR division of McCann Group and the biggest communication agency in Romania in terms of turnover. With multiple awards and accolades achieved at international level for its innovative campaigns, McCann PR is affiliated to the international PR network Weber Shandwick.
McCann’s portfolio of clients includes companies like Coca-Cola Romania, Coca-Cola HBC Romania, Carrefour, Unilever, Nestle, Enel Romania, Heineken, Eco-Rom Ambalaje, ExxonMobil, City Insurance, Microsoft, UPC, HTC, Symantec, Teamnet, Toshiba, Electronic Arts, ABSL, Honeywell, NEPI, Save the Children Romania, Engie Romania, Metropolitan Life, Sandoz, MSD, Nespresso, Berarii Romaniei, Berlin-Chemie Menarini, Philip Morris, Pfizer, Medtronic and others.
McCann PR is member of the group of companies which also includes McCann Bucharest (creative), Universal Media, MRM Worldwide Romania (digital) and Momentum (BTL)