6th edition of Romanian WIAD, to take place in Iasi on February 18th

Branding, Digital & Media

Romanian agency Grapefruit will organize the 6th edition of Word Information Architecture Day in Romania in Iasi, on February 18th.

The conference, which is organized in Iasi for the first time, will focus this yer on the information’s strategy and structure and will bring together experts in the field and people working in digital departments in top companies, designers, digital marketing and AI specialists. WIAD is an event initiated by Information Architecture Institute (IAI) in US and takes place annually.

World Information Architecture Day is an opportunity to bring in Romanian community’s attention the importance of the Informational Architecture in digital and over the way we can apply those concepts into the day-to-day life. Having the experience of the previous editions in Bucharest, we are happy to bring this year the event to Iasi, where the participants will discover innovative ways for information’s structuring and strategy

Georgiana Dragomir,

Managing Director Grapefruit.

Events’ speakers are Iavi Rotberg- Head of Business Analysis Endava Iasi, Corina Cilibiu – Lead Business Analys Ness Digital Engineering and Andrei Postolache – Co-Founder & Trainer Introspecials, along with experienced people from Grapefruit such as Andreea Marinciu (Content Strategist), Alecsandru Grigoriu (Lead UX Designer), Ion Turcanu (UX Designer), Flavian Cristea (Digital Strategist) or Victor Keller (Graphic Designer).

Grapefruit is a digital user experience agency with offices in Bucharest and Iasi. Pioneer in digital marketing and branding in Romania, the agency reoriented exclusively, in 2012, on developing digital products and projects with a clear and visible impact in clients’ business performance.