Golin was selected as the PR agency to coordinate the corporate and consumer communication for World Class Romania, the largest health and fitness network in the country, after winning the pitch process run by the company. The agency will be responsible for developing and implementing the PR, social media and bloggers relationships strategy for World Class Romania.
We are glad to have Golin as our communication partner. They understand our vision and I am confident that their expertise will work towards our mission, in order to influence, educate and inspire more Romanians to be more active, more often, all of this for a healthier lifestyle,” said Kent Orrgren, CEO World Class Romania.
We are extremely proud and happy to be working with the World Class Romania team as communication partner. From the very first meeting we connected about the opportunity to develop a strong communication strategy focused on educating Romanians to embrace a healthy lifestyle. Working with the market leader in the local wellness industry brings on our table a big challenge and a great opportunity – to sustain the World Class Romania commitment to make a difference in improving Romanians lifestyle, with a daily routine which includes sports and a balanced diet,” said Irina Roncea, Deputy Manager Director, Golin.
Thus, Golin coordinates the PR activities and social media accounts of World Class Romania.
World Class Romania for communication activities comprises Lavinia Dinculescu (Marketing Manager), Sabina Trandafir (Marketing Executive), Anca Ene (Junior Marketing Executive).
The Golin team for World Class Romania is formed by Roxana Diba (Head of Brand Communication), Ana Filipescu (Manager), Diana Pralea (Media Associate), Mihai Stanciu (Senior Digital Manager), Ioana Surugiu (Digital Associate) and Cristiana Cornea (Junior Digital Associate).