The Alternative School still receiving applications for Eurobest semester

Cristina Blanaru Business, Creativity, Education, Know-how Sharing, Training

The Alternative School’s Eurobest trainings are starting next week, on the 20th of October, but there is still time to register

This semester consists of 8 intensive meetings, dedicated to young marketers and creatives, motivated to represent Romania internationally at the Eurobest Young Integrated Competition, held this November.

Participants will have the chance to unlock the importance of identity & cultural insights in brand communication, from Publicis Paris, 5dVR Cairo, The Doping Agency Yerevan, JAM by Hedayat and more!

Understanding culture is the key to unlocking full, comprehensive consumer truths, beyond reliance on consumer input to help brands and marketers see a fuller picture of their consumer today, and in the future.

Dedicated to people under 30 from all walks of marketing, branding and communication-related disciplines, this intensive training consisting of 6 meetings is focusing on creative design, digital marketing, business growth trends, VR, tech & new media, cultural & international insight and content that’s really worth watching!

The meetings are structured on the seminar + workshop model, where reputed guests will share the latest tips & tricks. Participants will work on briefs to train their brains for the upcoming international festival through finding new ways of approaching problems, useful in their daily projects. The attendance fee is 100 E / person.

Within our current semester, two competitions will take place: one selecting a team to represent Romania digitally at the Eurobest Integrated creativity contest this November and the other one, selecting a shortlist of three Romanian students (23 years old or younger) for the Roger Hatchuel Academy, taking place in Cannes, at The Lions, for a week, in 2021.

For everybody’s safety, our courses will be held online.