GMP PR appoints Razvan Matasel and Corina Toma in its management team

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Romanian GMP PR expands its management team with 2 new members who bring a significant experience in developing strategy and integrated ccampaigns areas.

As Strategy & Growth Director, Răzvan Mătășel will work towards improving the strategic competencies for all agency´s services and will coordinate its development in new business and expertise areas,

Razvan has over 25 years of experience in communication strategy for national and regional projects and 20 years of teaching strategy in communication. His work was awarded over time with over 35 efficiency in communication awards (Effie, EuroEffie, APG Creative Awards)

Răzvan Mătășel, Strategy & Growth Director GMP PR.

 ,,I believe in the power of idea and that is over the thinking specific to a certain environment. I came to GMP PR with this vision centered on idea, aiming to help with building an extremely interesting project, which will bring a new breath to the industry. Together with the super-team I have found here, we will bring the agency to a new level and consolidate its strategic prouct. We will make from GMP PR a vector of excellence and passion and a center for eduction in communication”

Corina Toma will coordinate the area of integrated communication campaigns and has over 18 years of local and international experience, both on agency and client side. She has experience in integrated campaigns, entrepreneurship and project management and comes with a rich multicultural experiece – from coordinating globally Marlboro brand while working for Leo Burnett Elventia to the interim digital diretor in Japan, for Beacon Communications.

Corina Toma, Head of Campaigns la GMP PR.

,,We are all assisting to the need of the industry to return to creativity, magic, thinking ideas in tight connection with the person behind the consumer – as a consequence of a major change of mindset, lifestyle and especially of the need brands have to differentiate. In this context, GMP PR, with a strong DNA in the creativity area at group level, assumes a change that comes naturally. An agency with a strong foundation is , for sure, one from which we all want to be a part of and I am grateful we are starting the journey together”

Ioana Mănoiu, General Manager GMP PR

„The agency posted a strong growth during the last years, we diversified the services, we explored new business areas. Our clients´needs became more and more complex and it is our job to keep the pace with them. I am happy to announce that we extended the management team with extremely experienced and valuable professionals, who will contribute to the development of the agency in new areas. And this is just the beginning”