Author: Cristina Blanaru
McDonald’s and Leo Burnett London officially launch ‘McDelivery’ with UK-wide push
McDonald’s and Leo Burnett London have launched a surreal new campaign, ‘We Deliver’, which announces the nationwide roll out of McDelivery by celebrating the unique thrill of enjoying a McDonald’s […]
Cannes Lions published 2019 Global Creativity Report
Cannes Lions announced the release of the 2019 Global Creativity Report, the industry-leading resource for creativity and effectiveness benchmarking. The report has been extended this year, with contributions from partner […]
FCB Inferno and Valspar win ESI Media’s ‘wrap battle’ to Be London’s Headline
ESI Media announced the winner of its Be London’s Headline competition that pitted media and creative agencies against each other to design the most creative cover wrap for The Evening […]
Diesel’s fall campaign, Enjoy before Returning, signed by Publicis Italy
You may have heard of the term “Wardrobing.” The word is used for the act of buying an outfit, wearing it and returning it after. A lot of people do […]
UK Lesbian and Gay Immigration Group launches #LendYourVoice campaign with the support of 28 LGBTQI+ celebrities and influencers
The UK Lesbian and Gay Immigration Group (UKLGIG) launched its first national social media campaign #LendYourVoice, which aims to raise awareness of the discrimination and dangers that LGBTQI+ people face […]
Man becomes the king of laundry to promote Samsung’s new AddWash technology
Director Tal Zagreba’s comedic new Samsung campaign speaks to anyone who has experienced the frustration of starting the washing machine, only to discover a stray item they’ve forgotten to add. […]
IAA Romania’s educational program has a new leader, Afrodita Blasius
AcademIAA, an educational program dedicated to the university environment developed by IAA Romania, has a new Programs Director, Afrodita Blasius. A founder and professor at IAA School, Afrodita took over […]
Dockers introduces new campaign for fall 2019, signed by FCB West
Dockers launched its latest media campaign, “Ready for it”, that asks consumers to be ready for the next big thing, including obstacles and the unexpected. Featuring a smartly dressed, city-goer’s […]
Design Thinking Forum: Randy Salzman on reinventing capitalism
Former communications professor at the University of Virginia and the Co-author of “Design Thinking for the Greater Good: Innovation in the Social Sector”, Randy Salzman will attend the third edition […]
Groupama is showing up in September with a new brand campaign designed by Marcel
For three years now, the Marcel Agency has supported Groupama, a leading mutual insurance groups in France, with its advertising communication strategy. Together, they launched a new campaign with a […]