Author: Cristina Blanaru
eSky Romania – campaign to mark 9 years on Romanian market
eSky Romania, part of eSky Group, celebrates 9 years on Romanian market and launches a celebratory campaign – eSky.ro: 9 years of new experiences – to mark the occasion, but […]
Ogilvy UK has a new leadership team
Ogilvy UK announced a newly-formed leadership team, bringing to life the agency’s mission to serve as an integrated creative network that Makes Brands Matter. The agency’s new line-up also sees […]
Romanians’ view on modern banking: a bank with services easy to use – iSense study
According to a study conducted by Romanian iSense Solutions, the Romanians perception over modern banks and their services has 3 main characteristics: easiness in usage (80%), fastness (70%) and security (73%). […]
Impact announces opening of Nordics office to further extend global footprint
Impact, a natively-integrated suite of products for fraud protection, marketing attribution and analytics, and performance partnership management and optimization, announced the opening of an office in Oslo, Norway. With this […]
25th Golden Drum: 1200 entries from 28 countries to compete in 2018
Close to 1200 creative ideas from 28 countries are competing at Golden Drum 2018. Jubilee Golden Drum, taking place on 17-19 October 2018 in Portorož, Slovenia, will announce the shortlists on […]
Zenith celebrates its 30th anniversary
Zenith is celebrating its 30th birthday. In October 1988, Zenith opened for business in a converted warehouse in Paddington, London. Created from the media buying departments of Saatchi & Saatchi, […]
‘Experience Gap’ study: Failure to meet consumer expectations is costing individual brands up to £390M/year in the UK and $1.08bn globally
Global marketing strategy and transformation business Clear (clearstrategy.com) part of the M&C Saatchi Network, today announced the findings of the inaugural ‘Experience Gap’ study. Based on an online survey of […]
Eight&Four bolsters strategy with Tony Wright appointment
British social and creative agency eight&four announces the appointment of Tony Wright as Head of Creative Strategy as part of its ongoing restructure around its audience first SEEK – SPEAK […]
Winners of the 3rd annual D&AD Impact Awards announced
Last week, leading figures from the worlds of business, advertising, design and philanthropy gathered at AMC Loews Lincoln Square 13 in New York City to hear the winners of the […]
Germany Trade & Invest Launches ‘Germany Works’, a global Campaign from Serviceplan and Mediaplus
Serviceplan Public Opinion and Mediaplus Berlin developed ‘Germany Works.’: an integrated global campaign for Germany Trade & Invest (GTAI) – the foreign trade and inward investment agency of the Federal […]