Author: Cristina Blanaru
Swiss condiments brand Thomy takes an exotic trip around the world with Walker Zurich
Thomy, the Swiss condiments brand, is taking a new direction in its product and advertising with a visually captivating ad campaign led by award winning Zurich agency, Walker. The fresh approach […]
Publicis Media Sport and Entertainment (PMSE) announces new global leadership
Publicis Media today announced new leadership for its dedicated sports marketing and entertainment offering, Publicis Media Sport and Entertainment (PMSE), which sits within the organisation’s global Content practice. Ben Cronin […]
New York Festivals 2018 Global Awards open for entries
New York Festivals Global Awards 2018 competition is open for entries. The Global Awards, now in its 24th year, celebrates the best work in Healthcare & Wellness and Pharma (Rx) Advertising. […]
The One Club for Creativity: FCB’s Susan Credle, named chairwoman of the Board of Directors
FCB global CCO Susan Credle has been named chairwoman of the Board of Directors for The One Club for Creativity, as voted by club members and the current Board. The […]
video intelligence study: Contextual video advertising increases dwell time by a third
A new study from video intelligence has shown that contextual editorial video content dramatically increasing a consumer’s engagement and recollection of video advertising on a web page. The findings show an […]
Cineworld launches its 2018 ‘Unlimited’ campaign by Twelve
Cineworld, the UK’s leading cinema chain, launches its latest Unlimited campaign, A World of Unlimited Possibilities, made by full service creative agency Twelve. The 80 second spot will premier in […]
IAB Tech Lab & IAB Europe release Pubvendors.Json and mobile in-app specifications to support transparency & consent framework
On the heels of releasing the final technical specifications for the Transparency and Consent Framework last week to address user choice and other aspects of compliance with the notice, transparency, and choice […]
Area 23, Change the Ref and Great Guns use handwriting of Parkland shooting victim to change gun laws
Area 23, Change the Ref, and Great Guns team up to launch the campaign film for ‘Posts Into Letters’, an initiative that transforms social media posts into handwritten letters to […]
LP/AD launched campaign to rebrand ContactMonkey
Toronto-based agency LP/AD launch the first campaign following its rebrand of sales integration software company, ContactMonkey. ‘Do Little, Achieve Greatness’ takes a comical spin on sales software by launching a […]
Cannes Lions confirms 2018 Lions Health Juries
Cannes Lions announced the 21 jury members set to judge the Pharma Lions and the Health & Wellness Lions awards at this year’s Cannes Lions. Now in its fifth year, Lions […]