Author: Cristina Blanaru
Ringier Advertising Partners With Brand Metrics To Deliver Brand Uplift Measurement On Leading Brand Campaigns
Brand Metrics’ unique algorithm uses a single question with five answer options to provide reliable information on qualitative advertising impact. This can be applied to native, display and video advertising. […]
Fintech Revo Technologies that brought Mokka BNPL financing solution in Romania becomes a GoMag partner
Fintech Revo Technologies that introduced its Mokka Buy Now, Pay Later service in Romania earlier this year has announced its partnership with GoMag, the most appreciated e-commerce platform in Romania, […]
ADCE Awards reveal the international jury for its 30th edition
In the build-up to its 30th edition, the Art Directors Club of Europe has revealed this year’s ADCE Awards jury members. Six international top professionals will be the 2021 jury […]
Invega uses European Guarantee Fund to support Lithuanian businesses in wake of COVID-19 pandemic
Lithuanian national promotional institution Investment and Business Guarantees INVEGA has signed a guarantee agreement with the European Investment Fund. The guarantee, made available under the European Guarantee Fund, an initiative […]
23red and Network Rail launch new campaign – Brighter Journeys – to support passengers’ mental health amid return to workplace
Purpose driven creative and behaviour change agency, 23red, launches new Network Rail campaign – Brighter Journeys – to support passengers’ mental health amid return to workplace. The integrated campaign sees […]
Golden Drum ready for a new edition, with 50 speakers from 20 countries
From 13 to 15 October 2021, 27th Golden Drum, an international festival of creativity, invites everyone to join more than 50 world-renowned speakers from 20 different countries sharing the most […]
Admix Strengthens Global In-Play Supply Leadership Team
Admix, the pioneering In-Play advertising platform that bridges the gap between mobile games and brands, is thrilled to announce the appointment of mobile gaming and media industry expert Stefan Adamczyk […]
Romania: Cosmin Baba, appointed Oxygen’s Creative Director
Cosmin Baba, one of the awarded and appreciated creatives in the advertising industry in Romania, joins Oxygen as Creative Director, responsible for managing the creative team and the creative product. […]
V+O expands in Northen Macedonia
The biggest communication group in SE Europe, Greek-based V+O has opened the 7th office abroad in Northern Macedonia, seizing the opportunity opened by the increasing investments in the business environment […]
Danish renewable energy European Energy enters Romanian market
The Danish renewable energy company European Energy, which develops, finances, constructs and operates wind and solar farms as well as hydrogen facilities and storage capacities at a global level, has […]