Author: Cristina Blanaru
Research: Customer data analysis key to omnichannel marketing success and business growth
Companies which collate and analyze customer data, both online and offline, have grown 16% in the last year and are more than twice as likely to significantly exceed business goals […]
Anzu Brings In-game Ads to Animated Sci-Fi Game Virtuverse
Anzu.io closed a new partnership with the game developers of Virtuverse, a third-person PC-based massive multiplayer online role-playing game (MMORPG). The deal will allow advertisers to display non-intrusive blended banner […]
Pereira O’Dell and Fifth Third Bank Introduce the ‘BuyNow Blocker’
The ‘BuyNow Blocker’ promotes financial education, encouraging people to think twice before purchasing unnecessary items, and instead save for essentials. With that cute bag on Instagram just a click away […]
Raiffeisen Property Holding International announces the new management team for SkyTower and its local operations
Real estate developer and asset manager Raiffeisen Property Holding International (RPHI) announces the new management team for its operations in Romania, where it owns and manages SkyTower, the tallest office […]
Moorland Property Solutions Ltd. becomes the first UK property company to showcase its space through the PropTech platform Bright Spaces
Romanian PropTech startup Bright Spaces signs its first client in the UK, after having already validated its solution locally. Through this partnership, Manchester based property company Moorland Property Solutions Ltd. […]
PostNord has reduced its carbon footprint by 40%
In Q3 2020, PostNord reached its goal of reducing the carbon footprint from its operations by 40% compared to the 2009 level before the end of 2020. A new goal […]
ABC to manage viewability principles following the merger of TAG and JICWEBS
Following the merger of TAG and JICWEBS, Joint Industry Currency (JIC) ABC will manage the UK’s Viewability and AV (Audio Visual) Standards after playing an integral role in their development. […]
Ryan Reynolds’ Aviation Gin makes Milestones’ Happy Hour way happier
Happy Hours have become somewhat predictable; an offering expected of a restaurant and bar rather than an experience that’s sought out. So, Milestones decided to shake up their Happy Hour […]
Recruiting in Romania: BestJobs launches BestJobs Agency & offers solutions to reduce recruiting time by 85%
Romanian online recruiting platform BestJobs launched BestJobs Agency and offers to the employers a complete candidate recruiting and selection solution, adapted to the needs of today’s work market. The company […]
Commercial Leader Saint Betteridge Joins Picnic Media
Commercial Leader, Saint Betteridge, has joined leading premium mobile ad formats company, Picnic Media, as Commercial Director. Betteridge joins to help Picnic clients deliver unique and high-impact, social-style ad formats […]