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Leonardo Lupelli (Federation of Music Conferences): “Artists must look for their own identity and be ready to get in touch with a larger market”

Screenyo Intelligent Traffic (SIT) launches a revolutionary concept: an edge AI product bringing AI precision and mathematical rigor directly into the OOH reality

Jung von Matt’s Dörte Spengler-Ahrens appointed ADCE President

LePub appoints Carmen Bistrian and Alessandra Turra among its Senior Global Executives

Eurovision 2026: See the contestants that gained the most followers, views & streams

Anytime Romania launches its first brand campaign in Romania, signed by Oxygen

With SparkSense, Henkel and Mediascope transform permanent retail placements into sources of real audience data and measurable insights

Publicis to acquire LiveRamp to accelerate data co-creation for smarter agents

2026 PHNX Awards designated its Grand Prix winners

Kate Stanners, Jury Chair, 2026 Cresta Awards

Author: Andrei Ionescu

Brand audit and repositioning for the agency Mediascope, created by Cristiana Belodan

After nearly 20 years of operating on the Romanian and international advertising market, Mediascope launched in November 2023 a brand & business perception analysis process, carried out with Cristiana Belodan. […]

April 30, 2024May 7, 2024 Andrei Ionescu Branding, Creativity, Marketing

One of the most important couples of artists Magdalena and Bogdan Pelmuș exhibit “Corp Comun” (Common Body) at Arsmonitor

The curatorial program of the Arsmonitor art gallery continues with a new duo-show dedicated this time to the artist couple Magdalena and Bogdan Pelmus. The “Corp Comun” exhibition will have […]

April 22, 2024July 25, 2024 Andrei Ionescu All News, Creativity

United Media Services study: 40% of Romanians* use AI applications at least weekly

Romanians generally have a positive perception of artificial intelligence, it being mainly associated with the notions of robots, technology, future and innovation; the few negative aspects are related to unemployment, […]

April 18, 2024April 18, 2024 Andrei Ionescu Digital & Media, Studies

Minipovesti.ro – Romanian free literacy platform for children and parents

Minipovesti.ro, Romanian digital platform dedicated to children’s literacy, is launched on April 15th and aims to reach children and teens with new and exciting stories, written, audio and AI illustrated. […]

April 18, 2024April 22, 2024 Andrei Ionescu All News, Digital & Media

The Soul of Romania Festival to take place end of April, @ Savarsin Royal Domain

2nd edition of the Soul of Romania festival is scheduled to take place during last weekend of April, at Savarsin Royal Domain. The event is concentrated in 2 days and […]

April 18, 2024April 22, 2024 Andrei Ionescu All News

Legendary Romanian actor – the face of Caraiman, a Bergenbier beer

Caraiman, the new brand in the Bergenbier S.A. portfolio, part of the Molson Coors Beverage Company group, announces an image partnership with the legendary Romanian actor Florin Piersic. In his […]

April 11, 2024April 15, 2024 Andrei Ionescu Creativity, Marketing

15 under 15: A project that invites companies to invest in Romania’s most important resource, its children

Smartree, strategic HR partner for companies in Romania, launches together with Teach for Romania, 15 under 15: a special magazine edition in which the stories of 15 children under 15 […]

March 12, 2024March 12, 2024 Andrei Ionescu Creativity, CSR, Education

Highlight Agency and NIVEA are putting skin care in the center of attention at Winterkiss by Kiss FM

Under the headline „Echipează-ți pielea cu NIVEA” (“Equip your skin with NIVEA”), Highlight Agency and NIVEA were present on the most important slopes in Romania with unique and exciting activations, […]

February 29, 2024February 29, 2024 Andrei Ionescu Ads, Creativity, PR

Miruna Baias joins Cohn & Jansen Creative Network’s team as Head of Strategy

With a professional experience in financial audit and consulting, digital and brand strategy, Miruna Baias takes the strategic lead of the independent advertising agency Cohn & Jansen, as Head of […]

January 29, 2024January 29, 2024 Andrei Ionescu Creativity, People, Profiler

DDB and Tribal Celebrate McDonald’s Tasty Stories with 100th Restaurant Opening

The authentic moments lived together create unforgettable stories that the new McDonald’s campaign, signed by DDB Romania and Tribal Worldwide Romania, shows perhaps more beautifully than ever. #Meniul100 or, more […]

December 20, 2023December 20, 2023 Andrei Ionescu Ads, Creativity, Digital & Media

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