Author: Maggie Hanson
impact.com announces appointment of Ning Wang to Board of Directors
impact.com, the leading partnership management platform, announced today the appointment of Ning Wang, a seasoned executive with more than 20 years’ experience leading fast growing technology companies, to its Board […]
Builders Club and Nike partner up for Nike’s Air Zoom Mercurial Football Boot
Creative production company Builders Club and Nike, join forces once again, this time for the launch of Nike’s Air Zoom Mercurial Football boot campaign, featuring Cristiano Ronaldo, Kylian Mbappe and […]
VeraViews delivers first 3rd-party developed ad-support plugin for the Brightcove Web Player
Verasity, an adtech company built on the principles of open ledger technology, announced that the VeraViews adtech stack has delivered the first third-party developed ad-support plugin for the Brightcove Web […]
The Ozone Projects hires Charlotte Seagers and Antonio Nunes
The Ozone Project, the UK’s leading premium digital advertising platform, has hired Charlotte Seagers and Antonio Nunes into the new roles of Head of Customer Success and Head of Data […]
Sibling Rivalry hires seasoned strategists Becky Lau and Kari Andrusko
Sibling Rivalry, the independent creative agency known for its ongoing work with HPE, Ford, and reimagining BET, has recently expanded its team by welcoming Becky Lau as Head of Strategy […]
Analytic Partners report: Marketers who cut spend risk losing 15% revenue during recession
Analytic Partners, the leader in commercial mix analytics, has released its latest ROI Genome Intelligence Report, which shows the dangers of cutting marketing spend in a recession and the opportunities […]
HiRoad Auto Insurance launched a new brand campaign, signed by Fred & Farid Los Angeles
HiRoad, the behavior-based auto insurance company that rewards drivers for their good choices behind the wheel, is announcing the launch of its brand campaign, “shopping cart.” Created with the help […]
Haymaker launches ‘Protect Your Everything’ campaign for Arlo
Independent creative agency Haymaker has teamed up with Arlo, a leading, smart home security brand, to launch the brand’s latest campaign entitled “Protect Your Everything.” Having been selected as the […]
Heinz celebrates “Ridiculously Late. Ridiculously Good” win for England
Heinz, the iconic brand and tomato experts established in 1869, made consumers wait more than 150 years for a tomato pasta sauce. It has also been more than 150 years since the beautiful sport […]
Tribal Worldwide drives new campaign featuring Volkswagen’s Tiny Buzz car
Volkswagen has been working with global total experience agency, Tribal Worldwide, to generate engagement and awareness through a new social media engagement campaign. Kicking off at the start of this year’s […]