Author: Maggie Hanson
Passendo partners with leading media company, audienzz, to revolutionize its ad offer in a portfolio of over 70 premium newsletters
Award-winning email ad server and SSP, Passendo, has partnered with audienzz, a leading media company based in Zürich, Switzerland, to launch a newsletter advertising network with the widest reach in […]
Adverty’s multi-patented and in-game viewability tech BrainImpression™ available within Oracle Moat
Leading in-game advertising specialist Adverty AB (publ), today announced a collaboration with Oracle Moat to provide enhanced measurement and verification across in-game ad environments. Adverty’s award-winning, multi-patented and industry-leading ad […]
Sweden: S. Property Group announces agreements with smart urban infrastructure partners
The Stockholm-based real estate development company, S. Property Group, today announced that it has reached agreements with three smart infrastructure providers: Vattenfall and Three Sweden, and announced a definitive agreement […]
France next on the map for Adnami following the signing of new partnerships with Ad4Good and TF1
Adnami announced new partnerships in France as part of its ongoing expansion across Europe. Recently, the company signed new partnerships with ad network Ad4Good and television channel TF1, including flagship […]
NatWest Business has launched its first campaign via TikTok with VaynerMedia London
NatWest Business has launched its first campaign via TikTok aimed specifically at budding entrepreneurs. Four independent business owners are at the heart of the campaign and demonstrate NatWest’s Business Builder […]
Vodafone leverages GumGum’s contextual intelligence platform to increase purchase intent around Samsung Galaxy Z Flip3
GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, Verity, to increase purchase intent around the popular […]
SportingPedia: National football teams from England, France and Brazil, over €1BN market value
Football has become big business in recent decades, with players and coaches costing clubs hundreds of millions in transfer fees and wages each year. However, some countries produce exceptionally expensive […]
Teads partners with Lumen Research to offer attention measurement to clients globally
Lumen Research, the leader in attention measurement, has signed a deal with global media platform, Teads, to provide measurement and native creative testing tools to its clients worldwide. Lumen will […]
Playground xyz appoints new team members as it solidifies its position as a leader in the attention space
Attention-based ad tech vendor, Playground xyz, has appointed Jessica Teasdale and Ali Baker as it continues on its rapid growth trajectory, positioning itself at the forefront of the attention space […]
Bright Spaces brings international real estate expert Colin King on board as a Strategic Advisor
Bright Spaces, the Proptech that supports the accelerated digital transformation of leasing processes for commercial real estate, brings Colin King on board as a Strategic Advisor. Colin will be working […]