Author: Newsroom
Razvan Matasel takes over as Chief Strategy Officer @Publicis Romania
Răzvan Matasel took over as Chief Strategy Officer at Publicis Romania, a press release issued by the advertising group informs.
Saatchi & Saatchi appoints Ruth Bates as first Chief Data Officer
Saatchi & Saatchi announced the appointment of Ruth Bates as Chief Data Officer, a newly created role in the agency’s senior leadership team. Ruth Bates, previously Head of Data Arts […]
Publicis Groupe to buy Influential
Publicis Groupe entered into a definitive agreement to acquire Influential, the world’s preeminent influencer marketing company and platform, authentically connecting brands to audiences by developing, deploying, and optimizing creator-driven digital […]
Amazon Business’ Smart Business Buying – new commercial with pirates
Amazon Business worked with leading independent creative agency, Joint, to bring to life a fantastical tale of pirates navigating the high seas with a little help from Smart Business Buying […]
MikeWorldWide hired to amplify Neat’s brand presence in the UK
MikeWorldWide, a leading independent and integrated public relations agency, today announces its new partnership with Neat, the innovative Norwegian developer of smart, streamlined video communication devices designed to enhance and […]
Cadbury uses the power of AI to let the public star in 200 years of classic Cadbury advertising
Cadbury has today launched a new Gen-AI powered tool named ‘My Cadbury Era’ which places users in classic Cadbury posters to celebrate its 200 year heritage, with a new campaign […]
EIB Report: European tech leadership requires more innovation financing
Scale-up companies have expanded in Europe with the help of public organizations including the European Investment Bank (EIB) Group, but these businesses face persistent financing barriers that the EU can […]
Samsung and BBH Singapore release global launch campaign for new Galaxy Watch Ultra
Samsung has launched a global campaign by BBH Singapore, to introduce the new Galaxy Watch Ultra, their first watch for extreme performance, powered by Galaxy AI. The 30-second TV and […]
Crayon Romania: Business turnover up 50% in H1 2024, to Є24M
Crayon Romania, IT Services provider part of the Norwegian group Crayon, posted a business turnover of Є24M in H1 2024, up 50% compared to the same period last year. The […]