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IAA Romania Launches the “Sports Marketing Masterclass with Iulia Niculae-Cuciurean”, a Program Dedicated to Companies and Agencies Investing in Sport

The first edition of the Women in Marketing CEE Awards celebrated performance in marketing

Grapefruit and UNTOLD – from record to record or how to sell 40,000 passes for the next edition in just a day

Cresta Awards reveals its 2026 “Of The Year” winners

Animax opens a new store in Chitila Retail Park

Romanian Creative Week X Bucharest 2026 opens the conversation about the future of the creative industries and art journalism, and explores the present through dance and cinema

ITA Airways reframes its brand positioning with global “Simply Italian” platform and Sharon Stone

BBDO, back on Romanian market, now with The Group

pDOOH Isn’t Digital Programmatic. WOO’s Global Study Shows Why — and the Numbers Are Striking.

Ulrik Rasmussen joins Mediascope’s agency Board

Author: Newsroom

Millon expands in Italy, buys Il Ponte Casa D’Aste

Millon, French leading independent auction house, announced the acquisition of Il Ponte. Founded in 1974, Il Ponte Casa d’Aste is Italy’s top 3 auction houses, with twenty expert departments. For […]

August 29, 2024August 29, 2024 Newsroom All News, Business

World Out of Home Organization adds nine new members from three continents

Following the addition of 15 new members last month, the World Out of Home Organization has coopted a further nine organizations to its roster, including two more national OOH associations, […]

August 23, 2024August 23, 2024 Newsroom All News, Media, OOH / DOOH

Gjensidige is shedding light on mental health with impossible everyday objects

Gjensidige is continuing its focus on mental health and has expanded its award-winning Breathing space concept. In addition to several physical activities during this summer’s Palmesus Beach festival, Gjensidige has […]

August 23, 2024August 23, 2024 Newsroom Ads, All News, Creativity, Marketing

IFC and Lemon Studios announce efforts to establish the first intellectual property rights fund in Mexico

To drive innovation and the growth of the media space in Mexico, IFC partners with Lemon Studios, Mexican film and television production studio, to assess the establishment of the first […]

August 21, 2024August 23, 2024 Newsroom Ads, All News, Business, Media

Moldova Business Week 2024 – business event to attract investors in Moldova

Over a thousand participants are expected this year at the most important business event, “Moldova Business Week 2024”. This year’s event will take place from September 16-20 in various regions of […]

August 16, 2024August 16, 2024 Newsroom All News, Business

OTC Eyecare Leader Rohto Sets Sights On The BAM Connection For Launch Of New Dual Light Relief Product

Continuing their winning ways in the over-the-counter health and wellness sector, eyecare leaders Rohto have selected The BAM Connection —the agency founded by Maureen Maldari and Rob Baiocco — to launch their new product, Dual Light Relief. The integrated creative […]

August 16, 2024August 16, 2024 Newsroom All News, Business, Creativity

Eurobest launches entry call, introduces new Creative B2B Award

Eurobest, celebrating Europe’s creativity, announced that the Awards are open for entries, in addition to revealing a refresh to its Awards. New for 2024, the Creative B2B Eurobest Award celebrates […]

August 16, 2024August 16, 2024 Newsroom All News, Creativity, Festivals & Awards

On International Beer Day, Heineken focuses on good times

In 2024, Heineken created an emotive ad for International Beer Day, with an unexpected message: One can forget about beer and focus on having a good time together. “Want to […]

August 2, 2024August 2, 2024 Newsroom Ads, All News

Andrei Dragu, appointed Event Director for IAB MIXX Awards Europe

IAB Europe appointed Andrei Dragu as Event Director for MIXX Awards. Andrei has 18 years of experience in Romania’s digital creative industries and has successfully organized MIXX Awards Romania, along […]

August 2, 2024August 2, 2024 Newsroom All News

Harley-Davidson to Europe: “Answer the call”

Accenture Song orchestrated “Answer the Call” for Harley-Davidson, campaign that saw its debut on July 29 and runs in 17 European markets (UK, Eire, Germany, France, Italy, Spain, Portugal, Austria, […]

August 2, 2024August 2, 2024 Newsroom Ads, All News, Creativity

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